Wyniki wyszukiwania - BazTech

1

Implementation of sustainable development goals at a manufacturing enterprise through RES energy optimisation. Case study of Northwood company

Włodarczyk Katarzyna, Górska Agata

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2024

|

z. 194

635--647

EN

Purpose: The objective of the paper is to present and evaluate the realization of Agenda 2030 as well as the implementation of the EU goals concerning sustainable development through energy optimisation at Northwood manufacturing enterprise. Design/methodology/approach: For the purpose of accomplishing the assumed goal first of all selected aspects of the literature of the subject on sustainable development issues, energy optimisation and enterprise competitiveness were presented. The next step entailed a case study analysis of Northwood company operations. In the presented case study energy optimisation activities were demonstrated. Findings: Implementation of RES energy optimisation at Northwood company has significantly affected the company’s development, increasing the quality and number of fulfilled orders at substantially reduced costs of electrical energy. The incorporation of sustainable development goals in the company’s process also indicates positive results. Practical implications: The results of the analysis are a signal to all institutions and individuals, including managers, people managing production companies, that for the purpose of a company’s development it is worth using modern tools and implementing sustainable development goals, which include, inter alia, energy optimisation through the employment of a company’s own photovoltaic plant. Originality/value: The article can be an example and inspiration for similar enterprises.

2

Exploring the impact of horizontal collectivism on creating shared value actions: a study on brand attitude, purchase intention, and social corporate engagement

Jankowska Liwia, Garczarek-Bąk Urszula

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2024

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z. 192

371--384

EN

Purpose: This study aimed to investigate the impact of collectivism and individualism dimensions, both horizontal and vertical, on shared value actions, specifically within the realms of brand attitude, purchase intention, and social corporate engagement. Design/methodology/approach: An online survey, distributed through an external portal, was employed for data collection with a sample size of 366 participants from the USA. Subsequently, structural equation modeling (SEM) was applied to analyze the gathered data. Findings: It has been established that horizontal collectivism holds significant importance in the decision-making process regarding participation in Creating Shared Value (CSV) actions and can influence individual behaviors and additional purchase activities. Research limitations/implications: Given the study's focus on a specific demographic, extending the research to diverse cultural contexts may offer valuable insights into the generalizability of the results. Practical implications: The identified significance of horizontal collectivism in shaping decision-making processes and influencing behaviors presents practical implications for business experts seeking to enact changes in their enterprises. Recognizing the pivotal role of horizontal collectivism can guide strategic initiatives aimed at fostering shared value actions within organizations. Conversely, the insignificance of horizontal individualism highlights the need for businesses to focus on collective values and collaboration when implementing initiatives related to shared value. Originality/value: The research problem addressed in this paper is an intriguing topic for discussion in a business context, given the increasing influence of Corporate Social Responsibility (CSR) initiatives and the growing number of companies engaging in environmental and social activities. Consumers are becoming increasingly conscious during the decision-making process, and their consumption choices are becoming more sustainable and environmentally friendly. This trend will inevitably necessitate business decision-makers and producers to conduct new market analyses and, at times, redefine the goals or entire strategies of their companies, both now and in the future.

3

Employee adaptation in a socially responsible organization

Tomasiewicz Aleksandra, Jakubczak Anna, Gotowska Małgorzata

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2024

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z. 194

555--579

EN

Purpose: The beginning work in a new place for an employee means a lot of stress resulting from confrontation with unfamiliar surroundings and people. The process of introducing an employee to work should involve not only the employer, but also the entire team, emphasizing care, willingness to help and support at such an important initial stage. The main aim of the research is to examine whether the adaptation of new employees in a trade enterprise is effective. An attempt has been made to identify the conditions in the process of social and professional adaptation of a new employee through the prism of corporate social responsibility. Design/methodology/approach: The paper is consisted with 2 parts. The first is about a theoretical context of CSR in small trade company level and personnel management issues and the adaptation of a new employe. The second part includes findings on research. The case study was used to develop research problem. The research questions included the issue of stress in the adaptation process and the role of the introducer. The study covered 100% of the study population. Data were analyzed using descriptive and non-parametric statistics methods (e.g. classification trees method to identify the importance of predictors). Findings: The research results indicate that the adaptation of a new employee is an important element of his/her quality of professional life, and for the organization it is an important aspect of implementing the social responsibility strategy. Taking into account the needs of employees, as internal stakeholders of the company, is an expression of the implementation of socially responsible management. The implementation of the CSR strategy can be assessed by the degree of employee satisfaction with the quality of work life, which results from the effectiveness of fulfilling tasks in the adaptation process. Research limitations/implications: Due to the fact that research is limited to the one chosen company results cannot be uncritically generalized. This study covers only a narrow part from a wide range of problems in shaping social responsibility in business. It only applies to actions taken towards employees in the adaptation process. Due to this implication, research should be deepened and expanded to include additional aspects both in terms of responsibility towards employees and other stakeholder groups. Practical implications: The research results can be a source of information for managers about factors important in shaping the personnel function of a socially responsible organization, primarily in the field of social and professional adaptation. Social implications: The article contributes to the development of knowledge and dissemination of good practices in the field of corporate social responsibility. Originality/value: The article presents a new approach to managing the personnel function in a business organization through the prism of the principles of social responsibility. Previous research does not directly or comprehensively take into account possible connections between corporate social responsibility and the adaptation process.

4

The impact of operational and innovative management on the creation of corporate social responsibility in the logistics industry

Pasek Krzysztof

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2023

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z. 174

113--130

EN

Purpose: The main goal of the article is to indicate the links between operational and innovative management in building corporate social responsibility in the logistics industry. The dependence of the links will indicate specific applications for logistics and production companies. Operational management and supply chain management are related to the functioning of the organization on the market. Producers produce physical goods that are used directly by consumers or by other companies. Transport companies provide services consisting in the movement of goods, design companies, use specialist knowledge to create products and even shape the image of companies. The common element is that each organization has an operational function. We can therefore say that the operational function is the set of people, technology and systems within an organization, the primary purpose of which is to deliver to customers its products or services. Design/methodology/approach: Market analysis in Europe of companies from the logistics industry based on professional experience and numerous studies of the companies in question from the implemented CSR solutions. Findings: The study confirmed that a turbulent environment has a direct impact on the management, functioning and financial performance of the company. Originality/value: The article is addressed to dynamically developing companies in the logistics industry, which, despite the pandemic, war and rampant inflation, develop their business activities paying particular attention to corporate social responsibility. Another point to note is that most organizations operate as part of a longer supply chain. So the supply chain is a network of manufacturers and service providers that work together to proces and movement of goods, from the raw material phase to the end user level. All these cooperating entities are linked by the flows of physical goods, the flows of information, and the flows of cash. In summary, supply chains comber the operational functions of many different organizations. The added value is the possible combination of operational and innovative management in logistics with corporate social responsibility.

5

Implementation of corporate social responsibility concept in SMEs in Malopolska

Zuzek Dagmara K.

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2023

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z. 176

801--815

EN

Purpose: The aim of the article was to present the status of implementation of the CSR concept in small and medium-sized enterprises in the Małopolska province. Methodology: The questionnaire contained closed and open questions, which enabled obtaining more precise answers. The first stage - the selection of enterprises - was carried out in a purposeful manner, based on their belonging to a determined sector. Then, on a random basis, 250 companies were selected in systematic selection from a base constituting the survey frame. The survey frame was the list of SME in Małopolska province. In total, 386 small and medium enterprises were randomly selected, from which a lower number of entities proceeded to participate in the survey. The remaining entrepreneurs refused to participate in the survey for unknown reasons. The compared partial and synthetic results present primarily assessments with regard to the level of acceptance of entrepreneurs participating in the survey in relation to the issues of the survey. As a rule, positive replies usually have the character of quality features. The x2 (chi-squared) test was used as a verification tool to evaluate the results obtained in this manner. Irrespective of this, the interview questionnaire prepared for this survey enabled giving the character of quality features to its results. Findings: 55% of respondents, admit that the very concept of corporate social responsibility is familiar to them, but they are not familiar with the details of the idea. Thirty per cent of respondents had never encountered the concept of CSR before, and 15% of respondents stated that it was well or even perfectly familiar to them. Most respondents indicated concern for the environment (68%) or support for the local community (57%). Good contact with customers and concern for their satisfaction was indicated by only 48% of respondents. The responses received show that the vast majority of respondents carry out their CSR activity in connection with increasing competitiveness (44%) or improving the company's image (48%). Among the respondents, about 13% indicated that the lack of appropriate tools used to promote the companies makes them undertake such activities. Only 11% of respondents stated that the reason for implementing CSR was socially motivated

6

CSV Revolution or evolution of the CSR concept

Lemańczyk Joanna

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2023

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z. 173

419--431

EN

Purpose: The concept of value is not limited to the financial criterion alone. Value in modern economics is gaining prominence as a multifaceted concept because of the possibility of interpreting it from the customers' point of view. In order to meet market expectations of the demand side, the concept of value co-creation is evolving. The aim of the article is to indicate the systemic differences between CSR and CSV, paying particular attention to the aspect of considering the concept of value. As an example of good practice, the author chose to present the activities of a company implementing a CSV strategy. Design/methodology/approach: Businesses are learning from their mistakes and, abandoning unfair greenwashing practices, are choosing to pursue goals that fit into the concept of Shared Value Creation (Porter, Kramer, 2011). Based on a case study, this article will present the evolution of the CSV concept and the effects of its application in business practice. The activities carried out by the 'Inne Beczki' brewery, were classified as implementation of the concept of creating shared value. Research metods is critical review (comparison of CSR and CSV) and case study based on 'Inne Beczki' brewery. Findings: Creating Shared Value is an opportunity for smaller businesses to provide relational support and influence improved social wellbeing without having to sacrifice the financial benefits of the business. The example presented here is evidence of the CSV strategy in the market space. Thus, through this work it is possible to grasp the differences, in the context of the concept of value, between CSR and CSV. Research limitations/implications: In line with the case study approach, the author focused on one company that operates in a specific segment (FMCG) and in a specific territorial area (Polish market). Originality/value: The unique value of this article is presenting the concept of Creating Shared Value, which is not often described with an example from the business space. The author’s aim is to present, by means of a case study, actions initiated by a business which, by carrying out an action for a shelter, became part of the concept of creating shared value. In addition, by releasing a limited series of bottles, it increased public awareness of the problem of animal homelessness, as evidenced by the increased adoption of the animals presented on the labels. Due to the greater popularity of CSR, all activities of companies that merely have the appearance of additional pro-social activity are incorrectly referred to as CSR. By making a comparison and presenting a concrete example, the author shows that the topic of segmenting activities and attributing them to more specific categories needs to be deepened and can be a direction for future research. Social implications: The author believes that this article will influence the popularisation of similar business practices. She sees the presented case study as an example of good practice and the realisation of some of the programme assumptions of the CSV concept.

7

CSR communication in social media – case study Grupy Azoty ZAK S.A.

Drozdowicz-Tomaszek Iwona

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2023

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z. 172

175--184

EN

Purpose: Communication is a vital tool in the process of building and shaping social relations, which affects the image and reputation of companies, including chemical companies. Communication, carried out in various ways, is a complex and dynamic process. In the context of social relations, communication is the basic tool and way of transmitting and receiving information. The aim of the conducted research was to evaluate the existing communication system in selected social media channels implemented by a chemical company in the context of corporate social responsibility. The article presents the communication processes in Grupa Azoty as a case study in social media in correlation with social responsibility activities. Design/Methodology/Approach: The article applies a case study of Grupa Azoty ZAK S.A., along with the analysis of statistics collected from selected communication channels of Grupa Azoty ZAK S.A. In addition, direct interviews were conducted with employees of the organizational unit supervising communication processes to supplement the analysis. Findings: The interpretation of the indicators described for the purposes of this article proves, among other things, that there is a mutual dependence between CSR activities and communication in social media. The research showed that CSR posts are among the most popular publications, and the analysis of the characteristics of post themes shows the audience's interest in multimedia-based CSR-related posts. Furthermore, the research proves that CSR communication depends on the geopolitical situation, current topics arousing the greatest interest among the general public, and the world situation. Research Limitations/Implications: The analysis is based on a single case study. Practical Implications: Those responsible for communication in the organization should be aware of the needs and expectations of the local community, which affect the level of interest in the publication's topics, translating into a positive image of the company involved in activities that are very important from the point of view of the local community. Social Implications: Shaping social attitudes, building relationships that affect the image of a chemical company in social media is, therefore, an important and significant tool in broad and complex communication processes. Constant monitoring of statistical indicators of message recipients is a necessary activity to draw conclusions and recommendations for future actions. Companies can assess which communication channels to develop to adapt to global trends, how to attract new recipients, and how to build identity with the brand. Originality/Value: The presented research results concern the communication processes carried out in social media in the context of corporate social responsibility - a topic that is not widely studied.

8

Działania CSR banków spółdzielczych w Polsce podczas pandemii COVID-19 a bezpieczeństwo państwa

Szczerba Weronika

Studia Bezpieczeństwa Narodowego

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2023

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R. 13, Nr 28

71--80

PL

W czasie pandemii COVID-19 banki spółdzielcze w Polsce podejmowały różne działania CSR, mające na celu przeciwdziałanie skutkom kryzysu i ochronę interesów społeczności lokalnych. Banki te przejawiały zaangażowanie w społeczności lokalne poprzez udzielanie wsparcia finansowego dla lokalnych przedsiębiorców i organizacji non-profit, które znalazły się w trudnej sytuacji. Przeznaczały one środki na wsparcie sektora medycznego, dostarczając niezbędny sprzęt medyczny, testy oraz środki ochrony osobistej dla personelu medycznego. Działania CSR banków spółdzielczych miały istotny wpływ na bezpieczeństwo państwa. Poprzez udzielanie wsparcia finansowego dla przedsiębiorców i organizacji non-profit, banki te przyczyniały się do utrzymania miejsc pracy i stabilności gospodarczej. Wsparcie dla sektora medycznego pozwoliło na efektywniejsze zarządzanie pandemią, zapewniając odpowiednie środki ochrony i sprzęt medyczny dla personelu medycznego. Działania CSR banków spółdzielczych w Polsce w czasie pandemii COVID-19 miały istotny wpływ na bezpieczeństwo państwa. Banki te aktywnie angażowały się w pomoc społecznościom lokalnym, wspierały sektor medyczny i prowadziły kampanie edukacyjne. Ich zaangażowanie przyczyniło się do utrzymania miejsc pracy, stabilności gospodarczej oraz zwiększenia świadomości społecznej, co przyczyniło się do ogólnego bezpieczeństwa państwa w trudnym okresie pandemii COVID19. W artykule przedmiotem rozważań są przedsięwzięcia filantropijne realizowane przez wybraną grupę spółdzielni, jaką są banki spółdzielcze, funkcjonujące na rynku usług finansowych w Polsce. Problem badawczym jest zrozumienie, jakie konkretnie działania CSR podejmowane przez banki spółdzielcze w Polsce miały na celu wsparcie lokalnej społeczności i gospodarki w trakcie pandemii COVID-19. Zasadniczym celem niniejszego artykułu jest wskazanie czynności z obszaru społecznej odpowiedzialności biznesu, które zostały zrealizowane przez banki spółdzielcze podczas pandemii COVID-19. Do realizacji głównego celu wykorzystano źródło pochodzące ze strony Krajowego Związku Banków Spółdzielczych oraz dokonano przeglądu literatury przedmiotu. Metoda, która została użyta w badaniu to analiza dokumentów.

EN

During the COVID-19 pandemic, cooperative banks in Poland undertook various CSR activities aimed at counteracting the effects of the crisis and protecting the interests of local communities. These banks showed commitment to local communities by providing financial support to local entrepreneurs and non-profit organizations that found themselves in a difficult situation. They allocated funds to support the medical sector by providing the necessary medical equipment, tests, and personal protective equipment for medical staff. CSR activities of cooperative banks had a significant impact on state security. By providing financial support to entrepreneurs and non-profit organizations, these banks contributed to maintaining jobs and economic stability. Support for the medical sector allowed for more effective management of the pandemic, providing appropriate protection measures and medical equipment for medical staff. The CSR activities of cooperative banks in Poland during the COVID-19 pandemic had a significant impact on state security. These banks were actively involved in helping local communities, supporting the medical sector, and conducting educational campaigns. Their involvement contributed to maintaining jobs, economic stability and increasing public awareness, which contributed to the overall security of the state during the difficult period of the COVID-19 pandemic. The article considers philanthropic projects carried out by a selected group of cooperatives, which are cooperative banks operating on the financial services market in Poland. The research problem is to understand what specific CSR activities undertaken by cooperative banks in Poland were aimed at supporting the local community and economy during the COVID-19 pandemic. The main purpose of this article is to indicate activities in the area of corporate social responsibility that were carried out by cooperative banks during the COVID-19 pandemic. To achieve the main objective, a source from the website of the National Association of Cooperative Banks was used and the literature on the subject was reviewed. The method that was used in the study was document analysis.

9

Walory prawne CSR, taksonomii, ESG i CSRD. Cz. 1

Górski Marek

Przegląd Komunalny

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2023

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nr 6

22--23

PL

Terminy wskazane w tytule dla wielu osób nie są już zupełną nowością. Trudno jednak mówić o ich powszechnej znajomości w społeczeństwie, także wśród przedsiębiorców prowadzących działalność wpływającą na stan środowiska czy służącą realizacji celów ochrony środowiska.

10

Obowiązek dotrzymania należytej staranności środowiskowej

Górski Marek

Przegląd Komunalny

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2023

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nr 8

16--18

PL

Koncepcja społecznej odpowiedzialności biznesu (CSR - Corporate Social Responsibility) w ostatnich latach zyskuje na znaczeniu - tworzone są wręcz narzędzia prawne służące jej wdrażaniu do praktyki.

11

Toward a sustainable future: CSR adoption by family smes in the moroccan context

Quiddi Oumaima, Habba Badr

Polish Journal of Management Studies

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2023

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Vol. 28. No. 1

263--278

EN

In Moroccan family SMEs, a critical managerial challenge emerges the disparity between the latent potential for CSR adoption and the barriers encountered in practice. This paper aims to investigate the perceptions, drivers, and barriers that hinder CSR practices within this context. By delving into these intricacies, the present research seeks not only to explore but also to provide valuable insights to family SMEs and policymakers that can bridge the gap and contribute to effective CSR integration. Thus, qualitative and exploratory approach was conducted based on face-to-face interviews with 10 Moroccan family firm CEOs and owners. The results reveal that family SMEs in Morocco are characterized by informal, spontaneous, and unconscious CSR practices. They perceive several motives and outcomes to CSR adoption on both firm and family levels. However, some barriers to CSR adoption were identified, including the firm size, financial resources, the perception of CSR as optional rather than mandatory, and a predominant focus on compliance rather than proactive engagement. Resistance to change was also observed, underscoring the importance of raising awareness and fostering support and guidance to family SMEs. Exploring the perceptions about the factors that impede or facilitate the adoption of CSR in an emerging context such as Morocco offers valuable insights for practitioners, policymakers, and researchers interested in promoting sustainable and responsible business practices within the family SMEs of Morocco.

PL

W marokańskich rodzinnych MŚP krytycznym wyzwaniem menedżerskim jest rozbieżność między ukrytym potencjałem przyjęcia CSR a barierami napotykanymi w praktyce. Niniejszy artykuł ma na celu zbadanie percepcji, czynników i barier, które utrudniają praktyki CSR w tych warunkach. Zagłębiając się w te zawiłości, badanie ma na celu nie tylko zbadanie, ale także dostarczenie cennych informacji rodzinnym MŚP i decydentom, które mogą wypełnić lukę bsdswczą i przyczynić się do skutecznej integracji CSR. W związku z tym zastosowano jakościowe i eksploracyjne techniki oparte na bezpośrednich wywiadach z 10 marokańskimi prezesami i właścicielami firm rodzinnych. Wyniki pokazują, że rodzinne MŚP w Maroku charakteryzują się nieformalnymi, spontanicznymi i nieświadomymi praktykami CSR. Identyfikuje się kilka motywów i rezultatów przyjęcia CSR zarówno na poziomie firmy, jak i rodziny. Zidentyfikowano jednak pewne bariery dla przyjęcia CSR, w tym wielkość firmy, zasoby finansowe, postrzeganie CSR jako opcjonalnego, a nie obowiązkowego modelu oraz dominujący nacisk na zgodność, a nie proaktywne zaangażowanie. Zaobserwowano również opór wobec zmian, co podkreśla znaczenie podnoszenia świadomości oraz wspierania wsparcia i doradztwa dla rodzinnych MŚP. Badanie postrzegania czynników, które utrudniają lub ułatwiają przyjęcie CSR w kontekście wschodzącym, takim jak Maroko, oferuje cenne informacje dla praktyków, decydentów i badaczy zainteresowanych promowaniem zrównoważonych i odpowiedzialnych praktyk biznesowych w rodzinnych MŚP w Maroku.

12

Evaluation of the efficiency and corporate social responsibility of the transport industry using the Data Envelopment Analysis method

Horeva Anastasiia, Kapelko Magdalena

Gospodarka Materiałowa i Logistyka

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2023

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nr 3

12--24

EN

Involvement in corporate social responsibility (CSR) is of increasing importance across different economic sectors, including transport industry. This study examines the relationship between CSR and efficiency of companies in the transport industry. It belongs to the type of quantitative research and extends the scope of research related to the subject of CSR and efficiency of companies in the transport industry. Whereas previous literature lacks empirical research analyzing the relation between CSR and efficiency in the transport industry, the present study aims to fill in this research gap. The study focuses on data for 2013–2015 period and on major transport companies in the USA, in particular those representing the air and road transport sectors. The paper is based on Data Envelopment Analysis method which is used to measure efficiency, while the Pearson correlation coefficient is used to detect the relationship between CSR and efficiency. The results confirm positive relationship between CSR and efficiency of transport companies. The paper contains further evidence on the relationship between individual CSR areas (social, environmental and governance CSR) and efficiency. This study can contribute not only as a recommendation for transport companies, but also as an introduction to further and more detailed research of the relation between CSR and efficiency.

PL

Zaangażowanie w społeczną odpowiedzialność biznesu (CSR) nabiera coraz większego znaczenia w różnych sektorach gospodarki, w tym w branży transportowej. W niniejszym artykule zbadano związek pomiędzy CSR a efektywnością przedsiębiorstw branży transportowej. Opracowanie należy do typu badań ilościowych i poszerza zakres badań związanych z tematyką CSR i efektywnością przedsiębiorstw branży transportowej. W dotychczasowej literaturze brakowało badań empirycznych analizujących związek między CSR i efektywnością branży transportowej i właśnie niniejszy artykuł ma na celu wypełnienie tej luki badawczej. Badanie opiera się na danych z lat 2013–2015 i dotyczy czołowych firm transportowych w Stanach Zjednoczonych, reprezentujących sektor transportu lotniczego i drogowego. W artykule wykorzystano metodę Data Envelopment Analysis, która służy do pomiaru efektywności, natomiast współczynnik korelacji Pearsona został wykorzystany do analizy związku pomiędzy CSR a efektywnością. Wyniki badań potwierdzają pozytywny związek pomiędzy CSR a efektywnością firm transportowych. Artykuł zawiera również analizy dotyczące związku pomiędzy poszczególnymi obszarami CSR (społecznym, środowiskowym i ładem korporacyjnym) i efektywnością. Niniejsze opracowanie może stanowić nie tylko rekomendację dla firm transportowych, ale także wstęp do dalszych i bardziej szczegółowych badań nad związkiem między CSR i efektywnością.

13

Działania przedsiębiorców w ramach ochrony środowiska. Społeczna Odpowiedzialność Biznesu jako element komunikowania się z interesariuszami – analiza raportów CSR 2016-2021

Bizoń-Pożyczka Ewa

Zeszyty Naukowe Politechniki Poznańskiej. Organizacja i Zarządzanie

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2022

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Nr 86

37--56

PL

Celem artykułu jest przedstawienie działań w zakresie ochrony środowiska przedsiębiorstw działających na terenie Polski i pokazanie korelacji między polityką środowiskową a postrzeganiem firmy przez otoczenie. W artykule został podjęty temat konieczności komunikowania interesariuszom działań organizacji, prowadzących do ograniczenia negatywnego wpływu firmy na środowisko lub akcji wspierających ochronę przyrody. Przedstawiono raport CSR jako narzędzie komunikacji działań proekologicznych firmy interesariuszom. Pod rozważania podjęto rolę świadomości interesariuszy dotyczącą działań proekologicznych podejmowanych przez firmy. W kolejnej części przeprowadzono analizę raportów CSR dotyczących działań zrealizowanych w dziedzinie klimatu w latach 2016-2021 przez polskie przedsiębiorstwa. Podjęta została analiza ilościowa i jakościowa form angażowania interesariuszy w działania CSR. Zaproponowano podział działań na trzy kryteria, stanowiący wskazówkę dla przedsiębiorców planujących podjęcie działań w zakresie klimatu. Badanie potwierdziło, że nie wszystkie działania w dziedzinie klimatu wiążą się z nakładami finansowymi. Wiele działań miało charakter edukacyjny, co jest ważnym elementem polityki środowiskowej. Niektóre z działań angażują interesariuszy wewnętrznych, co podnosi świadomość proekologiczną wśród zarządzających i pracowników. Działania skierowane w kierunku społeczeństwa (lokalne bądź krajowe) służą budowaniu reputacji i pozytywnego postrzegania przedsiębiorstwa, stanowiąc element przewagi konkurencyjnej.

EN

The aim of the article is to present activities in the field of environmental protection of enterprises operating in Poland and to show the correlation between environmental policy and the perception of the company by the environment. The article discusses the need to communicate to stakeholders the organization's activities leading to the reduction of the company's negative impact on the environment or actions supporting nature conservation. The CSR report was presented as a tool for communicating the company's pro-ecological activities to stakeholders. The role of stakeholder awareness regarding pro-ecological activities undertaken by companies was taken into consideration. Next, an analysis of CSR reports on actions implemented in the field of climate change in 2016-2021 by Polish enterprises was carried out. A quantitative and qualitative analysis of the forms of engaging stakeholders in CSR activities was undertaken. It has been proposed to divide the activities into 3 criteria, which will serve as a guideline for entrepreneurs planning to take action in the field of climate change. The study confirmed that not all climate action involves financial resources. Many activities were educational, which form an important element of environmental policy. Some of the activities involve internal stakeholders, which raises pro-environmental awareness among managers and employees. Actions directed towards society (local or national) serve to build the reputation and positive perception of the company, constituting an element of competitive advantage.

14

Socially responsible human resource management towards migrant workers with the focus on the employees’ interests

Piwowar-Sulej Katarzyna, Cierniak-Emerych Anna, Mazur-Wierzbicka Ewa

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2022

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z. 162

599--621

EN

Purpose: The following two main research questions were addressed in this article: 1) Which employees’ interests are the most important for Ukrainian migrant workers? 2) To what extent companies ensure the interests of Ukrainian migrant workers? Since migration is often associated with precarious employment, the problems of the relationship between the form of employment and the interests of migrants were examined as well. Design/methodology/approach: For the purpose of this paper, such methods as literature survey of publications indexed mainly in Scopus database and empirical research in the form of a survey were used. The survey was carried out in 2020 in Poland and the respondents were Ukrainian workers. The research was conducted using the PAPI technique and based on a with the use of a representative sample. Findings: Empirical research shows that the most important interests of migrants (of 22 analyzed interests) are salaries adequate to duties, ensuring good occupational safety and health, and clear evaluation criteria. At the same time, the second and third of the indicated interests are mostly ensured by employers, regardless of the form of employment in which the respondents work. This leads to certain practical and theoretical implications. Practical implications: The Ukrainian population is gradually growing in Poland which results from the armed conflict and the difficult economic situation in Ukraine. Therefore, the presented research is utmost valid. Originality/value: The concept of socially responsible HRM (SRHRM) emerged as an element of CSR focused on the inside of the company (its employees treated as the most important stakeholders). Surveys devoted to the implementation of the concept of CSR are carried out mainly among employees who are citizens of the country where the enterprise surveyed is headquartered. The issue of migration is discussed rather from the perspective of such academic disciplines as economics and sociology than the discipline of human resource management. This study aims to fill the gap in research on SRHRM through examining the HRM practices in the context of migrant workers with a focus on employee interests.

15

Identification of customers’ purchasing behaviour profiles in the context of corporate social responsibility

Kiliańska Katarzyna, Pajęcki Michał

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2022

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z. 162

291--313

EN

Purpose: The aim of the article is to identify customers' purchasing behaviour profiles on the basis of characterizing the process of making a decision to purchase a product from food industry companies’ indicators (observable variables) in the context of corporate social responsibility (CSR). Design/methodology/approach: The data for the research were collected from a survey concerning a group of 801 customers from the Świętokrzyskie Voivodeship. The resources were pre-explored and pre-processed to enable further studies. In order to obtain customers profiles, the latent class analysis (LCA) method was used. It enables identification of homogeneous groups (latent classes) of customers based on selected indicators. Findings: The impact on customers’ purchasing behaviour of 15 CSR activities undertaken by enterprises from several different groups (in relation to: environment, society, employees, contractors, and customers) was examined. Six profiles of customer purchasing behaviour were identified. They were labelled and subjected to descriptive characteristics. Research limitations/implications: The results point out the need to continue the research based on a broader countrywide data set. Practical implications: The research findings can contribute to improving the effectiveness of food industry companies in the range of CSR activities. Due to this, these companies will be able to take more effective steps to retain existing customers and acquire new ones. Social implications: Taking corporate social responsibility actions contributes to solve social and environmental problems. It can also affect the quality of life in a society. Nowadays, it is an important and developmental research area. Originality/value: The conducted study showed that latent class analysis is proper tool for analysing the qualitative data obtained in the questionnaire surveys. The work provides a vital information on the impact of corporate social responsibility activities by food industry companies on customers' purchasing behaviour.

16

Zakres oraz kanały komunikowania w zakresie społecznej odpowiedzialności biznesu w czeskich firmach branży chemicznej

Vavra Jan, Midttun Atle, Bakes Oskar

Przemysł Chemiczny

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2022

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T. 101, nr 2

147--150

PL

Określono poziom oraz formę komunikacji w zakresie społecznej odpowiedzialności biznesu, prowadzonej przez czeskie chemiczne firmy produkcyjne. W sumie 11 spośród 85 firm korzysta równocześnie z 4 lub więcej platform komunikacji online. Z kolei 44 firmy z ogólnej liczby 85 (52%) nie używają, poza firmowymi stronami internetowymi, jakiejkolwiek innej platformy do komunikacji online.

EN

The level and form of communication of socially responsible activities by Czech chemical production companies were determined. A total of 11 companies out of 85 even use 4 or more online communication platforms at the same time. Conversely, a total of 44 companies out of 85 (52%) do not use any other online communication platform (apart from corporate websites).

17

Proces rebrandingu Grupy Azoty Zakładów Azotowych Kędzierzyn SA w ramach konsolidacji Grupy Azoty

Drozdowicz-Tomaszek Iwona

Przemysł Chemiczny

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2022

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T. 101, nr 10

732--734

18

Effects of ceo incentives and corporate social responsibilities on financial performance

Ady Sri Utami, Mohamad Shafi, Pantamee Abdurrahman Adamu, Keong Ooi Chee Keong, Hieu Vu Minh, Chong Kwong Wing

Polish Journal of Management Studies

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2022

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Vol. 25, No. 2

9--20

EN

Banking financial performance is necessary for economic growth globally because the banking sector is the backbone of the economy. Recent economic uncertainty requires examining the banking sector's financial performance and improving accordingly. The present research, thereby, aims to scrutinize the influence of chief executive officers (CEO) incentives, corporate social responsibilities (CSR) such as social and environmental responsibilities, liquidity, and capital structure on the banking financial performance in ASEAN countries. Data from the hundred commercial banks (ten from each country) were taken in the time period of 2016-2020. Moreover, fixed effect model (FEM) was applied to test the association between the constructs. The findings revealed that the CEO incentives, social and environmental responsibilities, liquidity and capital structure are positively and significantly associated with banking financial performance in ASEAN countries. The regulators get help from the current study in formulating the regulation related to the banking sector performance by focusing on the CEO incentives and CSR responsibilities.

PL

Wyniki finansowe banków są niezbędne dla wzrostu gospodarczego na świecie, ponieważ sektor bankowy jest kręgosłupem gospodarki. Ostatnia niepewność gospodarcza wymaga zbadania wyników finansowych sektora bankowego i odpowiedniej poprawy. Niniejsze badanie ma zatem na celu zbadanie wpływu zachęt dyrektorów generalnych (CEO), odpowiedzialności społecznej przedsiębiorstw (CSR), takich jak odpowiedzialność społeczna i środowiskowa, płynność i struktura kapitału na wyniki finansowe banków w krajach ASEAN. Dane ze stu banków komercyjnych (po dziesięć z każdego kraju) zostały zebrane w okresie 2016-2020. Ponadto zastosowano model efektów stałych (FEM) do testowania powiązania między konstruktami. Wyniki ujawniły, że zachęty dla dyrektorów generalnych, obowiązki społeczne i środowiskowe, płynność i struktura kapitału są pozytywnie i znacząco powiązane z wynikami finansowymi banków w krajach ASEAN. Regulatorzy uzyskują pomoc z obecnego badania w formułowaniu regulacji związanych z funkcjonowaniem sektora bankowego, koncentrując się na zachętach dla prezesów i obowiązkach CSR.

19

Corporate social responsibility as a modern concept of organization development

Pawłowska Elżbieta, Michalska Marta

Organizacja i Zarządzanie : kwartalnik naukowy

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2022

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nr 1

91-112

EN

Introduction/background: Currently in Poland, it is becoming increasingly popular to implement activities related to social responsibility in organizations. Companies have begun to pay more and more attention to such issues as building relationships with the environment, as well as widely understood social interest or environmental protection has become important. Aim of the paper: The purpose of the article is to indicate the role of social responsibility and its relationship to the development of the organization using a selected example. Materials and methods: The study used the case-study method using a survey questionnaire tool. Results and conclusions: Based on the survey, it can be concluded that the employees of the surveyed enterprise have a positive view of social responsibility activities. The organization should focus on a strategy based on investing in solutions to improve the quality of life of employees, the local community, and strive to offset the negative impact on the environment.

20

Does being socially good save firms from bankruptcy? A systematic literature review and bibliometric analysis

Mushafiq Muhammad, Prusak Błażej

Ekonomia i Środowisko

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2022

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nr 4

35--59

EN

The purpose of the review was to find out, does being responsible saves firms from bankruptcy? What is the relationship between corporate social responsibility and default risk? What methods and measures are used in the literature to evaluate this relationship? And what is the theoretical underpinning of the studies? Moreover, to explore what are the gaps for future work, Web of Science and Scopus databases were utilised to obtain the relevant articles for review. A total of 24 articles were reviewed using PRISMA systematic literature review and bibliometrics. This review finds that the liter-ature has an unidirectional inverse relationship between corporate social responsibility and default risk. Moreover, most literature utilises the stakeholder perspective as the theoretical framework. A research gap exists in explaining the relationship between different theories and extending the model with various aspects of macro- and micro-economics as well as finance. This article contributes to the theoretical aspect by classifying methods, proxies, and theoretical underpinnings used in the research for corporate social responsibility and default risk.

PL

Celem artykułu jest ustalenie, czy bycie społecznie odpowiedzialnym chroni przedsiębiorstwa przed bankructwem? Podjęto także próbę znalezienia odpowiedzi na następujące pytania: Jaki jest związek między społeczną odpowiedzialnością biznesu a ryzykiem niewypłacalności? Jakie metody i miary są stosowane w literaturze przedmiotu do oceny tej zależności? Jaka jest podstawa teoretyczna tych studiów badawczych? Ponadto podjęto próbę określenia luki badawczej dla celów kontynuacji dalszych badań. Bazy danych Web of Science i Scopus zostały wykorzystane do pozyskania odpowiednich artykułów naukowych. Po przeprowadzeniu selekcji, ogółem przeanalizowano 24 artykuły przy zastosowaniu systematycznego przeglądu literatury PRISMA i bibliometrii. Z przeglądu wynika, że występuje jednokierunkowy, odwrotny związek między społeczną odpowiedzialnością biznesu a ryzykiem niewypłacalności. Ponadto większość pozycji literaturowych odwołuje się do perspektywy interesariuszy jako podstawowej ramy teoretycznej tych badań. Istnieje luka badawcza w zakresie wyjaśniania związków między różnymi teoriami oraz możliwość rozszerzenia modelu o dodatkowe aspekty makro- i mikroekonomiczne oraz finansowe. Artykuł stanowi wkład w aspekt teoretyczny, ponieważ przedstawia klasyfikację metod, aproksymant i podstaw teoretycznych wykorzystywanych w badaniach nad społeczną odpowiedzialnością biznesu i ryzykiem niewypłacalności.