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PL
Artykuł jest teoretycznym i empirycznym studium poświęconym wykorzystaniu metody design thinking do zaprojektowania innowacyjnego produktu żywnościowego. Design thinking to sposób myślenia, który wspiera rozwiązywanie problemów i tworzenie nowych, innowacyjnych rozwiązań w oparciu o głębokie zrozumienie potrzeb użytkowników, którzy mają z nich skorzystać. W pierwszej części artykułu przedstawiono problematykę i istotę metody design thinking w pięciu iteracyjnych etapach. W drugiej części artykułu omówiono zastosowanie usystematyzowanego podejścia design thinking do opracowania innowacyjnego produktu żywnościowego w formie studium przypadku. W efekcie przeprowadzonego projektu powstały paluszki pocky z mąki orkiszowej z polewą czekoladową z migdałami i orzechami nerkowca, jako przekąska dla osób wykluczających laktozę z diety. Opracowany produkt uwzględniał zarówno potrzeby i oczekiwania docelowego konsumenta, jak również kontekst projektowania.
EN
The article is a theoretical and empirical study on the use of design thinking approach to design an innovative food product. Design thinking is a way of thinking that supports solving problem and the creation of new innovative solutions based on a deep understanding of the needs of users who will benefit from them. The first part of the article presents the issues and essence of design thinking in five iterative stages. The second part of the article, in the form of a case study, discusses the application of a structured design thinking approach to the development of an innovative food product. As a resulted of the project, the pocky sticks spelt flour with chocolate topping with almonds and cashew nuts were created, as a snack for people who exclude lactose from their diet. The developed product took into account both the needs and expectations of the target consumer, as well as the design context.
EN
Purpose: The study explores how the disruption caused by Covid-19 has influenced the innovativeness of small and medium enterprises (SMEs) in Poland. It aims to show the examples of innovative ideas introduced by SMEs in times of pandemic to overcome the obstacles that appeared due to fluctuations in the demand and supply because of Covid-19. Design/methodology/approach: The study draws on a qualitative research design and uses case studies. We chose three small and two medium-sized Polish firms specializing in different business areas for analysis. Findings: The analysed organizations due to Covid-19 introduced innovations mainly focused on IT solutions. All of the firms have begun to offer remote work. Moreover, they implemented a new work organization system and a new customer service system. In all cases, the new solutions will be maintained and developed after the end of the pandemic. Research limitations/implications: The study uses five case studies. Practical implications: The outcomes of the study can motivate entrepreneurs to implement innovations as the case studies may inspire them. Moreover, the successes of presented SMEs may convince entrepreneurs that introducing innovations is not difficult and that the effects of innovative changes are measurable and visible in a short time. Thus, they may be encouraged to take action to overcome obstacles in their surroundings. Originality/value: The study develops the knowledge concerning the innovation process in companies in an uncertain, unstable and unpredictable environment.
EN
A huge amount of data is collected by search engines. According to estimates, the Google search engine, which is dominant on the market, receives billions of search requests daily. Of particular note is that a large part of the collected data is available through the Google Trends service. As a consequence, various types of data can be used by enterprises for their development but they often do not take advantage of this opportunity. Therefore, the purpose of this article is to prove the suitability of the big data concept for creating and implementing product innovations, using the example of Google Trends. Discovering human needs and searching for answers to them is not only the domain of entrepreneurs, therefore this study may have a fairly broad practical applications. By adopting general assumptions, i.e. ones that do not refer to specific products or industries, the author has shown that the presented path may be recreated by both entrepreneurs and creators of political programs, as well as leaders of non-governmental organizations who need to implement innovations. The results revealed the selection of specific ways of entering queries in Google Trends and certain periods of analysis which are the most useful for creating innovations. Descriptive statistics (such as median) clearly show that the results typed in Google Trends are better when taken from a user perspective and can be used to create innovations. Despite substantial differences, the results do not allow for the conclusion that these differences were statistically significant. Thus, preliminary data supports the hypothesis, but more research is needed.
4
Content available remote Impact of knowledge absorption on Vietnamese commercial bank's product innovation
EN
This paper explores the impact of knowledge absortion on the production innovation in Vietnamese commercial bank base on determining factors that influence bank's product innovation in Vietnam. The framework is proposed base on inheriting and adjusting from previous study. Data were collected from 234 employee in Vietnamese commercial bank through a questionaire survey from May to August 2022 and processed by SPSS. The empirical results from analysis of data collected point out that knowledge absorption has significant effects on Vietnamese commercial bank's product innovation through two factors which are scanning and communications. The study's results are expected to help bank managers use direct efforts and resources in the most effective and efficient way to encourage bank's product innovation to improve their business in the long run.
EN
This study throws light on the outline of innovation taking place in Indian Food Processing SMEs with a special focus on open Innovation taking place in these SMEs and the exchange of information or knowledge taking place between inside-out and outside-in parties for the purpose of innovation. In addition, puts special focus on describing how SMEs’ product innovation output related with the effect of outside-in and inside-out exchange of knowledge and information. Further, it analyzes how expenditure on innovation and collaborating with outside parties can help in the predicting product innovation output of Indian Food Processing SMEs. The analysis was done with the help of Jamovi to find out regression between the dependent variable- “Product innovation output” & independent variables- “Extent of openness”, “Inhouse R& D expenditure”, “Purchase of R&D from outside sources”, “Acquiring knowledge from outside sources” and control variable- “Indian Food Processing SMEs”. And towards the end, it contains the summary of the survey done, which suggested that Indian Food Processing SMEs are proactively involved themselves in inside R&D in comparison to the outside R&D and buying or taking license from outside sources. Other than these activities, one more pointer came as a takeaway from the study, product innovation is performed more in comparison to process innovation by the Indian Food Processing SMEs.
6
EN
Purpose: The study aimed to identify differences in the level of innovation of the two types of firms – family (FB) and non-family (NFB) – and understand how the expectations of the management and/or business owners vary regarding the impact of innovations on business performance. Design/methodology/approach: Research questions were formulated based on the review of the findings of the surveys that compared innovation in family and non-family firms worldwide. Then, empirical research was conducted in 334 family and non-family firms in Poland. Findings: The findings do not confirm significant differences in the level of product innovation between FB and NFB. On the other hand, they point to a higher level of innovation measured with the number of process innovations in NFB. Research shows that firms rate the degree to which the expectations of innovation effects were fulfilled relatively low in both types of firms. Research limitations/implications: The applied measurement of the level of innovation according to the number of implemented innovations does not take into account their qualitative aspect, whether they are radical or incremental. The survey (questionnaire and interview) was based solely on the number of innovations declared as implemented by the respondents. Practical implications: The survey findings should inspire managers of family and non-family firms to analyze both the expected effects of the implementation of a particular type of innovation and to assess its actual outcomes. Social implications: Studies show that FB are not less innovative when it comes to implementing new or modified products and services. This contradicts both the opinions and some research results about the conservatism of FB or their stronger orientation towards family goals at the expense of a firm’s growth. Originality/value: This comparative study on FB and NFB innovation fills a gap in the area where knowledge concerning this issue is still scarce in Poland.
EN
The aim of this study was to recognise the expectations of consumers towards isotonic drinks, which was made possible due to the study conducted employing an online survey method. The study group consisted of 162 students. The majority of the consumers surveyed did not consume isotonic drinks, and a large proportion of the drinkers consumed them only occasionally. However, a significant number of students were willing to pay a high price for them, in comparison to the low price of other drinks commonly found on the market. Although fruit flavours were identified as the most preferred flavours of potential beverages, consumers were also interested in new flavours such as tea, herbal, honey and nut. Depending on their declared gender and year of study, respondents indicated different packaging preferences. Interest in purchasing beverages based on natural ingredients and colourants was observed among the students.
EN
Small and medium enterprises have important contributions to the development of nations. The implementation of a strategy that promotes innovation is vital for business performances. This study aims to predict the impact of business strategy and innovations on the market and financial performances of the business. The online survey was used to collect the data from the managers of manufacturing SMEs of an emerging market, Thailand. A total of 392 valid data set were received from the participants of the study. The partial least square structural equation modeling (PLS-SEM) has been used to analyze the data. The results of the study show that business strategy, process, product, and organizational innovations are important antecedents that improve small and medium enterprises performances. However, the results depict that organizational performance has an insignificant effect on firm financial performance. The study contributed to the literature of resource-based view theory and provide useful implications to the managers related to business strategy and innovations that improve market and financial performances of the SMEs in the emerging markets.
PL
Małe i średnie przedsiębiorstwa mają istotny wkład w rozwój narodów. Wdrożenie strategii promującej innowacyjność ma kluczowe znaczenie dla wyników biznesowych. Niniejsze badanie ma na celu przewidzenie wpływu strategii biznesowej i innowacji na wyniki rynkowe i finansowe przedsiębiorstwa. . Ankieta internetowa została wykorzystana do zebrania danych od menedżerów MŚP produkcyjnych na rynku wschodzącym w Tajlandii. Od uczestników badania otrzymano łącznie 392 aktualne zestawy danych. Do analizy danych wykorzystano modelowanie cząstkowych równań strukturalnych metodą najmniejszych kwadratów (PLS-SEM). Wyniki badania pokazują, że innowacje w zakresie strategii biznesowej, procesów, produktów i organizacji są ważnymi poprzednikami poprawiającymi wyniki małych i średnich przedsiębiorstw. Wyniki pokazują jednak, że wyniki organizacyjne mają nieznaczny wpływ na wyniki finansowe firmy. Badanie wniosło wkład w literaturę dotyczącą teorii poglądów opartych na zasobach i dostarczyło przydatnych implikacji dla menedżerów związanych ze strategią biznesową i innowacjami, które poprawiają wyniki rynkowe i finansowe MŚP na rynkach wschodzących.
EN
The industrial sector of the Polish economy plays an important role in ensuring the socio-economic development of the country. The Polish industry accounts for 24.1 % of the country’s employed population and 25.1 % of the GVA. The article aims to model the structural parameters of the Polish industrial sector according to the criterion of increasing product innovation level based on a comprehensive assessment of the Polish industry performance in the regional context. The offered method focuses on estimating the industrial sector at the macro and meso levels using a set of indicators for investment, innovation, labour activity, and profitability. Correlation-regression analysis methods were used to prove hypotheses about the impact of product innovation on employment and wages in the industry. To optimise the structure of the Polish industrial sector, an economic-mathematical model was developed, which was solved using the linear programming method. The target functionality of this model is the level of product innovation, at which the gross average monthly wage of Polish industry workers will double (to the EU average). The simulation results, which was based on data from the Central Statistical Office of Poland, provide an analytical basis for selecting industrial policy benchmarks for Poland.
EN
The relational capability can create networks and build relationships to be an essential part of a company to improve business performance. This study aims to empirically prove the influence of knowledge sharing on product innovation, the effect of network capability on product innovation and business performance, the effect of relational ability on product innovation and business performance, and the effect of product innovation on business performance. The sample of this research was created from owners of batik manufacturing SMEs in Lasem, Rembang, Central Java. The study used SEM-PLS for analysis. The results found that (1) knowledge sharing had a positive and significant effect on product innovation; (2) network capability had a positive and significant impact on product innovation and business performance; (3) relational ability had a positive and significant effect on product innovation and business performance; (4) greater effect of product innovation affects business performance. The role of product innovation is to mediate between knowledge sharing and marketing performance. SMEs can improve business performance.
EN
The introductory part of the paper presents the key concepts related to the subject of the article. The essence of corporate innovation potential, the concepts of innovation and innovation activity are discussed. The next part of the article examines the tasks and the role of the Business and Innovation Centres in Poland as well as their quantitative development. The following part constitutes a presentation and analysis of the results of statistical surveys carried out by Statistics Poland, which show the innovation activity of Kuyavian-Pomeranian enterprises in 2015-2017, in comparison to other regions of the country.
EN
The purpose of this paper is to inspect how “transformational leadership (TL)” impacts the “knowledge management infrastructure (KMI)” and “product innovation and process innovation” separately. Furthermore, the mediating role of KMI and “perceived organization support (POS)” as moderator has also been tasted. Furthermore, the paper draws on “social exchange theory”. Data was collected through questionnaire and survey method, from individuals working in manufacturing enterprises operating in Malaysia. Respondents comprise project managers, team leaders or the leaders working in administration, accounting, operation or R&D sales department. The model was determined by using partial least squares structural equation modeling, with a total of 290 samples for detailed analysis of the measurement and structural model. The results show strong causal relation among TL, KMI and product and process innovation. To concise, transformational leadership was found as a prognosticator of KMI, product innovation and process innovation. Furthermore, the relationship between TL and innovation (product and process) mediates by KMI. The study findings assist leaders or mangers to manage infrastructure of knowledge in their organizations and drive the organizations towards success by bringing innovations in products and processes.
PL
Celem tego artykułu jest pokazanie, w jaki sposób „przywództwo transformacyjne (TL)” wpływa na „infrastrukturę zarządzania wiedzą (KMI)” oraz „innowacje produktowe i innowacje procesowe” oddzielnie. Ponadto zasmakowano mediacyjnej roli KMI i „postrzeganego wsparcia organizacji (POS)” jako moderatora. Ponadto w artykule wykorzystano „teorię wymiany społecznej”. Dane zebrano za pomocą kwestionariusza i metody ankietowej wśród osób pracujących w przedsiębiorstwach produkcyjnych działających w Malezji. Respondenci to kierownicy projektów, kierownicy zespołów lub liderzy pracujący w dziale administracji, księgowości, operacji lub sprzedaży i badań i rozwoju. Model został określony przy użyciu częściowego modelowania równań strukturalnych metodą najmniejszych kwadratów, w sumie 290 próbek do szczegółowej analizy modelu pomiarowego i strukturalnego. Wyniki pokazują silny związek przyczynowy między TL, KMI a innowacjami produktowymi i procesowymi. Podsumowując, transformacyjne przywództwo zostało znalezione jako prognostyk KMI, innowacji produktowych i innowacji procesowych. Ponadto związek między TL a innowacją (produktem i procesem) pośredniczy w KMI. Przedstawione wyniki badania pomagają liderom lub menedżerom w zarządzaniu infrastrukturą wiedzy w ich organizacjach i poprowadzą organizacje do sukcesu, wprowadzając innowacje w produktach i procesach.
EN
The TSL industry plays a significant role in the supply chains and the economy of the country. This situation entails the need to be competitive, and this is why we strive to develop innovation. They are to contribute to obtaining benefits that will allow to build a high market position. The process of creating and implementing innovation is influenced both by the innovative potential of the enterprise itself as well as by the external environment in which the entity operates. Thus, the aim of the article is to indicate the most important trends observed in the TSL industry, which influence the development of the main groups of innovations (product and process) in the activities of logistics services enterprises.
PL
Branża TSL odgrywa znaczącą rolę w łańcuchach dostaw oraz gospodarce kraju. Sytuacja ta pociąga za sobą konieczność bycia konkurencyjnym, a z tym związane jest dążenie do rozwoju innowacji. Mają się one przyczyniać do uzyskiwania korzyści, które pozwolą na budowę wysokiej pozycji rynkowej. Na proces tworzenia jak i wdrażania innowacji wpływ ma zarówno potencjał innowacyjny samego przedsiębiorstwa jak również otoczenie zewnętrzne, w którym funkcjonuje podmiot. Stąd celem artykułu jest wskazanie naj-ważniejszych trendów obserwowanych w branży TSL, które wpływają na rozwój głównych grup innowacji (produktowych i procesowych) w działalności przedsiębiorstw usług logistycznych.
PL
Kluczowym celem opracowania jest wskazanie konieczności opracowania i wdrożenia w działalności przedsiębiorstwa koncepcji CSR opartej na rozwiązaniach systemowych zapewniających wielopoziomową integracje trwałego i zrównoważonego rozwoju z wielowymiarową odpowiedzialnością przedsiębiorstwa. Na przykładzie liderów przemysłu piwowarskiego wykazano, że taki sposób postępowania, pozwala kreować odpowiedzialną strukturę oferty rynkowej, która przekłada się na wartość dla firmy i wartość dla społeczeństwa. Analizę oparto m.in. na materiałach branżowych, raportach przedsiębiorstw oraz wynikach własnych badań ankietowych.
EN
The key objective of the study is to indicate the need to develop and implement a CSR concept in the company's operation based on system solutions that ensure multilevel integration of sustainable and sustainable development with multidimensional and multi-level corporate responsibility. On the example of leaders in the brewing industry, it has been shown that this way of proceeding allows creating a responsible structure of the market offer that creates value for the company and society. The analysis was based, among others on industry materials, company reports and the results of own surveys.
15
Content available remote Podejście strategiczne we wdrażaniu innowacji
PL
Wdrażanie innowacji w przedsiębiorstwie prowadzić może do poprawy jego kondycji finansowej, podniesienia pozycji rynkowej oraz wzrostu konkurencyjności. Innowacyjność przedsiębiorstwu zapewnić może każda zmiana, która coś ulepsza, daje nową jakość lub pozwala stworzyć nowy produkt lub usługę. Ważny jest wybór odpowiedniej innowacji, odpowiadającej potrzebom rynku. Wprowadzenie innowacji wymaga podejścia strategicznego we wdrożeniu i zarządzaniu zmianami. Polega ono na wnikliwej analizie otoczenia i przedsiębiorstwa z uwzględnieniem wyboru i wdrożenia zamierzonych innowacji. Wykorzystując ustaloną i sprawdzoną w praktyce metodykę, zaprojektowano strategię i plan strategiczny wprowadzenia innowacji produktowych w przykładowej wytwórni wyrobów budowlanych ze szkła. W artykule zaprezentowano wyniki analizy otoczenia i wytwórni (m.in. metodami: 5 sił Portera, SWOT/TOWS, BCG), na podstawie których zaproponowano program ogólny realizacji nowych celów, strategie szczegółowe, metody działania oraz określono niezbędne zasoby materialne i finansowe do wdrożenia zmian.
EN
Implementation of an innovation in a company can lead to the improvement in its financial condition, its market position and an increase in its competitiveness. Innovation can be provided by any change that improves something, gives a new quality, or allows the company to create a new product or service. The condition for the company’s development is the right choice of the type of innovation, based on the demand of the market. Introduction of innovations, that would ensure success, is associated with economic change in the company and requires a strategic approach in implementation and change management. It is based on a thorough analysis of the environment and the company, including the selection and implementation of the intended innovation. Using established and proven in practice methodology, to design the strategy and the strategic plan were designed to introduce product innovations in a sample glassware factory. The article presents the results of analysis of the environment and the factory (i.a. Porter’s 5 forces analysis, SWOT/TOWS, BCG). Based on this results were proposed: a general framework of realization of new goals, detailed strategies and methods of operating. Resources (including those financial) necessary in implementing changes were also laid down.
PL
Celem artykułu jest przedstawienie zwinnego procesu innowacji produktowej i organizacyjnej opracowanej oraz zaimplementowanej w Wolters Kluwer. Przedstawiono cechy i naturę innowacji produktowej i organizacyjnej opisując ich podstawową charakterystykę. Omówione zostały główne założenia, szanse i zagrożenia zwinnego procesu innowacji. Opisano poszczególne kroki procesu, co pozwoli czytelnikowi zrozumieć sposób implementacji i zastosowania omawianego procesu. Autorzy przedstawiają również sugestie i wnioski, które są kluczowe z punktu widzenia zastosowania procesu w warunkach innych organizacji.
EN
Main goal of this article is to present agile process of product and organizational innovation created and implemented at Wolters Kluwer. It shows features and nature of the product and organizational innovation by describing their basic characteristics. Main assumptions, possibilities and risks of agile innovation process were discussed. Each step of the process was described which allows reader to understand how to implement and use that process. Authors of the article also present key suggestions and conclusions for process usage in other organizations.
EN
This paper presents an approach to designing innovative product appliances including its recycling using a number of inventing methods. The research methods include brainstorming, Osborn’s checklist and a crushing method. Each of them has helped to create innovative solutions for a toaster. The inventive tools which have been applied here support creative problem solving and provide a lot of innovative ideas. The conducted research were focused on inventiveness as well as environmental aspects. It was important to find solutions which were not only innovative but environment friendly as well. As a result of research using all these methods, one receives a number of proposals, out of which the most creative ones are selected. Was also important ideas applicability in practice. Indication of the final concept of a product were based on the results of the survey. An appliance of the product using CAD system was a final result of presented research in this paper. A new approach towards designing appliance, known as eco-design, is used and it considers the appliance’s influence on the environment as early as on the level of preliminary designs. In order to meet environmental requirements, one conducts a recycling analysis of the appliance. The analysis was carried out using a recycling agent-based application developed at the Poznan University of Technology.
EN
The paper gives some recommendations to the generic process amendment which would field a better innovative product. Changes in fields of applied design methods, organization structures in the R&D departments have been discussed as well as market analysis aspects concerning technical product innovation. The responsible R&D division, in close collaboration with commercial departments and company management has to monitor relevant innovative trends and anticipate future market requirements. It has to be a "bottom up" process, where efficient communication and under-standing within the company staff would shape its innovative profile.
PL
W artykule przedstawiono wybrane zagadnienia dotyczące tworzenia produktów innowacyjnych. Omówiono zmiany w zakresie metod projektowych, struktur organizacyjnych w działach B + R oraz aspekty analizy dotyczącej innowacji produktu technicznego. Działy B + R we współpracy z działami marketingu i zarządem firmy powinny monitorować innowacyjne trendy i przewidywać potrzeby rynku. Musi być to proces „oddolny”, w którym efektywna komunikacja i porozumienie wewnątrz firmy będzie kształtowało jej innowacyjność.
EN
The aim of the article was to present risks created by suppliers of the automotive sector. Particular emphasis was placed on the risks created by Tier-1 and Tier-2 suppliers of new components. Operations of network integrators presented in the article (including operations of logistics operators coordinating the flow of goods and information) aim to eliminate threats by implementing the following concepts: Supply Chain Risk Management (SCRM), Project Management, Integrated Product Development (IPD). The article attempts to confirm the thesis that the development of product innovations is associated with the risks that can be identified, assessed and eliminated. Types, importance and probability of risks were presented on the basis of a survey conducted among representatives of the automotive industry representing companies located in Poland.
PL
Celem artykułu było przedstawienie ryzyka tworzonego przez dostawców sektora automotive. Szczególnie przyglądano się ryzyku, jakie tworzą dostawcy I i II rzędu nowych komponentów. Przedstawiono działania integratorów sieci (w tym operatorów logistycznych koordynujących przepływy dóbr i informacji), mające na celu eliminowanie zagrożeń przez wdrożenie koncepcji: zarządzania ryzykiem SCRM(Supply Chain Risk Management), GSCM (Global Supply Chain Management), zarządzania projektami (Project Management), integracji działalności rozwojowej IPD (Integrated Product Development). W artykule starano się potwierdzić tezę, że: rozwój innowacji produktowych jest związany z ryzykiem, które można rozpoznawać, oceniać i eliminować. Rodzaje, znaczenie i prawdopodobieństwo ryzyka przedstawiono analizując dane zbadań ankietowych przeprowadzonych wśród przedstawicieli branży motoryzacyjnej reprezentujących przedsiębiorstwa zlokalizowane w Polsce.
PL
Innowacyjność stanowi podstawowy czynnik poprawy konkurencyjności przedsiębiorstw i w związku z tym jest istotnym elementem strategii. Na działalność innowacyjną wpływają uwarunkowania zewnętrzne i wewnętrzne. Zewnętrzne determinanty przesądzają o ogólnych warunkach tworzenia i dyfuzji innowacji w jednostkach gospodarczych. Skracające się cykle życia produktów zmuszają jednostki gospodarcze do systematycznego wprowadzania innowacji produktowych. Przedsiębiorstwa mają kilka możliwości wyboru strategii wdrażania innowacji produktowych.
EN
Innovation is an essential factor in the improvement of enterprises’ competitiveness and is therefore an important element of the strategy. The innovation activities are affected by external and internal factors. External determinants prejudge the general conditions of the creation and the diffusion of innovation in enterprises. The reducing life cycles of products are forcing the enterprises to systematically introduce product innovations. Companies have several choices of strategy for the implementation of product innovations.
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