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Social Determinants of Opinions about Banks

100%

Idzik M.

Bezpieczny Bank

2018

tom 71

nr 2

96-112

The objective of the research was to identify and select homogeneous segments of consumers in terms of their competence on the market of the financial services, as well as to evaluate the influence of the consumers’ economic competence on the relations with banks. The sociodemographic features as well as the place that the consumer occupies within the social structures provide a poor explanation of the evaluation of the banks. Opinions about banks are poorly correlated with the socio-economic status of the consumer. There is a weak relationship between the economic status of the consumer and his/her economic competence. There is a strong correlation between the economic competence of a consumer and the overall evaluation of the banks. Four homogeneous groups of consumers were selected in terms of economic competence: Self-excluded (17%), Uninterested (48%), Second-raters (30%), and Leaders (6%). The segmentation was conducted using latent class analysis (LCA). The latent class analysis enabled one to identify the subtypes of the interconnected features which are unobserved in the traditional model. The source of the empirical data is comprised of the field research results conducted by the CAPI method on a nationwide representative sample of the residents of Poland, N=3000.

СУЧАСНИЙ СТАН РОЗВИТКУ ПРОБЛЕМИ ФОРМУВАННЯ ЕКОНОМІЧНОЇ КУЛЬТУРИ МАЙБУТНІХ ФАХІВЦІВ ГОТЕЛЬНО-РЕСТОРАННОЇ СПРАВИ ЯК ПЕДАГОГІЧНА ПРОБЛЕМА

63%

Коваленко О.

nr 4(58)

280-286

The purpose of writing this article is carrying out the analysis of existing approaches to the interpretation of the concepts economic culture, as well as economic competence as one of the most important components of the economic culture and determining features of economic competence of the future hotel and restaurant business specialists during their training at higher education institution. The problem of the moral and spiritual development of the country, the observance of the cultural belonging of the ethons is very sharp in the modern period of the independent states and particularly of Ukraine. These facts take place in the process of the statehood development and the concentration of the economical development on the right way. The main researches of the western and domestic scientists about the influence of the culture on economics and their interconnection are examined and analysed in this article. Our research has allowed to define the essence of the concept of hotel and restaurant business students’ economic culture as integrative personal new formation. It makes the unity of axiological, technological, creative and personal components having a dynamic character as an indicator of formation and personality development in the economic field. The main feature of competence as a part of any culture is not specific subject knowledge. In other words conceptual living skills and abilities are necessary for a person of any specialization and at any age. Development of the economic competence is quite a complex process which is substantially explained with a psychological component. Therefore the high level of student training of any professions including hotel and restaurant business trades of “services industry” knowledge branch in economic activity has the ability to provide social economic development of the economic competence in future. Development of the economic competence of future specialists in higher education system is an actual step for satisfaction of students’ needs, increasing competence level and ensuring growth of overall performance of education institutions for the purpose of education quality improvement.