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2 2020

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North Macedonia as Food Toursim Destination – Trends and Perspectives

Śmigelska Paulina, Charzyński Przemysław

Geography and Tourism

2020

Vol. 8, No. 1

91--104

In recent years, there has been a growing interest in the Balkan countries among tourists. These trends owe their popularity to, among others, favorable climatic conditions, interesting tourist attraction and folklore. One of the countries that attracts a large number of tourists is North Macedonia. The local population is increasingly taking actions to attract the attention of foreigners, also by means of promoting national cuisine. Macedonian dishes perfectly reflect the spirit of the Balkans and fresh fruit and vegetables testify to the high quality of food products. Data pertaining to the popularity of Macedonian cuisine among tourists and locals were collected using a survey. The group of respondents includes 130 visitors and 31 residents of North Macedonia. The results of the study showed that the local dishes are still identified with the entire Balkan area and their origin is often confused. Traditional Macedonian dishes, however, thanks to good promotion and advertising have the potential to become a strong factor attracting foreign tourists.

Enotourism in North Macedonia – current state and future prospects

Kwietniewska Sylwia, Charzyński Przemysław

Geography and Tourism

2020

Vol. 8, No. 1

65--80

North Macedonia, the country located in the middle of the Balkan Peninsula, is known for its wine-growing culture, and is divided into three wine regions with around 80 operating wineries. It is also surrounded by countries where vines have been grown and wine produced since the ancient times. The paper presents the history of North Macedonia as a wine-growing country, and provides an overview of its enotourism offer. An inventory of winery offers based on their official websites and Facebook profiles was performed, including the analysis of the surveys conducted among enotourists. Said surveys targeted participants of the Tikveški Grozdober festival in particular. It should also be mentioned that several of them were completed by Macedonian residents. The survey results outline a socio-demographic profile of the enotourists coming to this country and their enotouristic experience. The article sheds light on the history of winemaking and presents wine regions in North Macedonia.