Industrial property protection in the context of enterprises’ intangible assets security

• Autorzy: Stasiak-Betlejewska Renata

Identyfikatory

DOI

10.2478/czoto-2020-0042

• Języki publikacji: EN

Abstrakty

EN

The right use of creativity and innovation in business leads to increased competitiveness and development in your company. The progressive use of modern technologies and their presence in the economy causes problems in managing these assets and defining intangible property and their protection, which is directly related to the basic processes of making important decisions in the development of the enterprise. Everyday industrial designs (most often: e.g. new packaging designs), trademarks (e.g. product names, advertising slogans, logos) and other technical solutions (utility models, recipes or inventions), which are the result of creative work in company. The lack of protection of the above intellectual (industrial) goods as a consequence often leads to the appropriation of the idea by the competition and their commercialization on the market without the participation of enterprises.

Słowa kluczowe

EN

innovations; industrial property; enterprises

PL

innowacje; własność przemysłowa; przedsiębiorstwo

• Wydawca: De Gruyter
• Czasopismo: System Safety : Human - Technical Facility - Environment
• Rocznik: 2020
• Tom: Vol. 2, nr 1
• Strony: 340--348
• Opis fizyczny: Bibliogr. 22 poz., rys.

Twórcy

autor

Stasiak-Betlejewska Renata

• Czestochowa University of Technology, Poland

Bibliografia

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Uwagi

Opracowanie rekordu ze środków MNiSW, umowa Nr 461252 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2021).