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2 2010

2 Rogoz M.

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INTERNET INFORMATION SPACE OF THE POLISH EDITION OF 'HISTORIES INEDITES DU PETIT NICHOLAS' (Internetowa przestrzen informacyjna wokól polskiej edycji Nieznanych przygód Mikolajka)

100%

Rogoz M.

Zagadnienia Informacji Naukowej

2010

nr 1(95)

71-83

The article comprises of quantitative and qualitative analysis of the Internet contents regarding the Polish edition of the 'Histories Inedites du Petit Nicholas' by J.J. Sempé and R. Goscinny, published in 2009. This is the closing tome of the cultic stories' collections which have been published in Poland for more than 40 years. The analysis concerned either ranking of pages searched with popular browsers (searched phrase: 'Histories Inedites du Petit Nicholas' -– in Polish 'Nieznane przygody Mikolajka') or their contents and relations to the book itself. The highest positions belonged to the websites of the book sellers. The 'Znak' Publishing House has used a number of different forms of advertising - either advertainment or relation-building social portals. Audiobook fragments, text fragments, drawings, and short advertising films, with famous Polish actors have been presented. An important part of the Internet information space belongs to the reviews published on commercial websites and independent services. 'Histories Inedites du Petit Nicholas' have been present on the websites of the most important media entities, like digital editions of popular newspapers and journals, radio and TV websites, information portals. It should be assumed, that a purely commercial part of this space will decrease on the benefit of a reading reflection.

THE WEBSITES OF POLISH PERIODICALS FOR CHILDRENAND TEENAGERS (Strony internetowe polskich czasopism dla dzieci i mlodziezy)

100%

Rogoz M.

2010

tom 13

nr 1-2(25-26)

381-400

Around half of Polish periodicals for children and teenagers have online versions. A research was conducted in January 2010 to analyse the online offering of those periodicals. Website structure and functionality were analysed. Attention was also paid to the specific language of the electronic media, which are particularly attractive for young people.