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1 Linguistische Treffen in Wrocław

1 2023

1 Opiłowski R.

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Intermediale Komponenten, Beziehungen und Funktionen in öffentlichen Stadttexten

100%

Opiłowski R.

Linguistische Treffen in Wrocław

2022

nr 22

195-207

Contemporary texts in public space offer different forms and functions. Regulative, commercial, transgressive and last but not least pandemic texts use multimodal means in the composition of text forms and for the transfer of corresponding information, offers, bids or bans. The spectrum of use is truly extensive. Against this background, the article asks about intermediality in urban texts such as posters and notices, because intermedial relations – mainly known from audiovisual and hypertextual contexts – are efficient strategies of textual effect. The phenomenon of intermediality is explained from the perspective of components, relationships and functions in the text because these three kinds of manifestation can synthetically show the emergence and pragmatic manifestation of intermediality. Individual examples are from June and July 2021 and were photographed in Warsaw, Berlin and Luxembourg.