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EN
The sustainable business model (SBM) concept emerged as one of the most compelling research topics in contemporary management. The multifariousness of discussion areas and problems related to creating, implementing, and modifying SMBs offers great at is ultimate, which means that it is sustainable in all three dimensions, i.e., in the technological, social, and environmental context, by applying innovations corresponding to these categories (technological, social, and organizational). Particular attention was paid to the discussion on SBM archetypes and a framework describing SBM key features that served as points of reference for further investigations. The paper comprises two major parts; the introduction of the sustainable business model concept is followed by research results. The theoretical part includes a presentation of the most important SBM definitions discussed in the managerial literature. In the second empirical part, based on secondary sources, an illustrative case study of an ultimately sustainable business model (USBM) was developed and discussed.
EN
The aim of the article is to demonstrate that economic, technological and social changes, also thanks to the principle of sustainable development, lead to the transformation of existing and the emergence of new hybrid forms of conducting business activity. On one hand, there is a noticeable expansion of social economy mechanisms that reflect an ‘economic’ approach to providing broadly defined goods and services in the public interest, and there is also resurgence of democratic member-based organizations (DMOs), such as cooperatives with their dual nature and social and economic dimensions. On the other hand, traditional forms of for-profit business are transforming into entities that integrate social and environmental goals into business, known as Sustainability-Driven Hybrid Business Models (SHBMs), and of which benefit corporations (like U.S. Benefit Corporation or Social Purpose Corporation, Italian Societ. Benefit or French Soci.t. . mission) are an example. The transformation and emergence of these qualitatively new organizations is an illustration of the process of creative destruction described by Joseph Schumpeter. The article presents advantages and disadvantages associated with the benefit corporations. The analysis is concluded with the open question of whether legislative intervention is needed in this area, in particular whether it would be expedient to introduce ‘mission companies’ in Poland.
EN
The changes that have occurred in our country after 1989 due to the collapse of the socialist bloc countries also apply quite significantly to the area of environmental protection. In the initial period, the principles of collection and management of household waste were subject to transformation; then in 1995 it was made compulsory to pay fees for usage of the environment and finally, in 2002, it was made compulsory to pay product fees constituting a sign of extended producer responsibility. Despite the lapse of years, still a significant percentage of companies have not implement statutory obligations in the field of environmental protection, which means a risk of huge financial penalties for those companies. On the other hand, these companies declare a high level of awareness and environmental responsibility. In the years 2014-2015 the company M&M Consulting conducted a survey of 217 companies of the SME sector across the country, in order to establish the facts in this regard.
EN
A key feature of the market economy and the mechanism of its growth, as defined by J. A. Schumpeter, is an incessantly expanding avalanche of consumer goods which eventually transforms into an expanding waste stream. In fact, waste is a permanent feature of capitalist economy. Securing sustainable development requires that the realization of capitalist economic goals be accompanied by practical actions to solve the problems and threats arising from this fact. One of the key areas of this type of activity is directly correlated with entrepreneurial business models. A different understanding of the notions of growth and sustainability allows for a distinction between two separate models of waste management: the market model, which entails the intervention of public authorities, and the environmental model. Both are oriented at stimulating economic growth, increasing welfare and employment. Both also respect the requirements of the environment and focus on solving the problems of waste and waste intensity. Development is perceived differently in each of the respective models. The market model refers to neoclassical economics and a dialectical understanding of economic growth, while the environmental model is based on the foundations of classical economics. The entrepreneurs’ approach to the problem of waste intensity remains closely correlated to the waste management model within which they operate. In the market model, the entrepreneur concentrates his actions on salvage and recycling of the waste already produced, whereas the entrepreneur seeks to limit waste in the environmental model by putting the “earn more selling less” rule into practice.
PL
Istotą gospodarki kapitalistycznej i mechanizmu jej wzrostu wyrażaną przez J.A. Schumpetera jest nieustannie powiększająca się lawina dóbr konsumpcyjnych. Z natury rzeczy ulega ona przekształceniu w powiększający się strumień odpadów. Zjawisko odpadów jest zatem immanentną cechą gospodarki kapitalistycznej. Zapewnienie rozwoju zrównoważonego wymaga, aby realizacji celów gospodarki kapitalistycznej towarzyszyły realne działania na rzecz rozwiązywania pojawiających się problemów i zagrożeń. Jednym z kluczowych obszarów działań są modele biznesowe przedsiębiorstw. Odmienne rozumienie pojęć rozwoju i zrównoważenia pozwala zbudować dwa modele gospodarowania odpadami: rynkowy z interwencją władzy publicznej oraz środowiskowy. Modele zorientowane są na pobudzanie wzrostu gospodarczego, powiększanie bogactwa oraz zatrudnienia przy zachowaniu wymogów środowiska i rozwiązywaniu problemu odpadów i odpadogenności. Rozwój w proponowanych modelach jest odmiennie postrzegany: w modelu rynkowym zgodnie z ekonomią neoklasyczną i dialektycznym postrzeganiem rozwoju gospodarczego, w modelu środowiskowym zgodnie z założeniami ekonomii klasycznej. Podejście przedsiębiorców do problemu odpadogenności pozostaje ściśle skorelowane z modelem systemu gospodarowania odpadami, w ramach którego funkcjonują. W modelu rynkowym przedsiębiorca koncentruje swoje działania na procesach odzysku i recyklingu odpadów już wytworzonych, a w modelu środowiskowym na zapobieganiu powstawaniu odpadów, kierując się zasadą „zarabiam więcej, sprzedając mniej”.
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