Wyniki wyszukiwania - Biblioteka Nauki

1

System Centrex - konkurencyjne rozwiązanie dla biznesu

100%

Decoster W. , Neely B.

Przegląd Telekomunikacyjny + Wiadomości Telekomunikacyjne

|

1999

|

tom nr 7

446-451

PL

Omówiono usługi systemu Centrex. Przedstawiono potencjalne zalety dla operatorów sieci i klientów biznesowych wynikające ze stosowania tego systemu. Może on mieć duże znaczenie dla operatorów pragnących utrzymać znaczącą pozycję na rynku usług biznesowych.

EN

Article discusses the Centrex services and its potential advantages for network operators and business customers. This system is mainly addressed for network operators willing to retain strong position on the business segment of telecommunication market.

2

Audyt komunikacyjny w przedsiębiorstwie – nowy przedmiot zainteresowania lingwistyki

88%

Alnajjar J.

Lingwistyka Stosowana / Applied Linguistics / Angewandte Linguistik

|

2013

|

nr 8

7-26

EN

This article aims to give an overview of research into communication audits in companies conducted since 1954. It begins by discussing the role of communication and communicative rules in companies, and exploring the meaning of the term ‘communication audit'. It goes on to discuss the documents that present guidelines and procedures for carrying out communication audits. It attempts to define the meaning of the term ‘communication audit' from a linguistic point of view. The article finishes with a research perspective on the linguistic exploration of communication audits.

3

Przedsiębiorstwo SPEC S.A. jako przykład nowego podejścia do marketingu w sektorze usług komunalnych

51%

Tyc T. P.

Nowoczesne Systemy Zarządzania

|

2010

|

tom T. 5, nr 1

311--320

EN

This work aims at describing the possibilities of using modern marketing technique by Polish companies providing communal services. The evolution of the environment faced by those institutions is forcing them to take adequate and active measures to counter any negative influence coming form the market. The new market entourage requires a new approach form those companies - one that takes into account the ever growing role of their shareholders as well as their stakeholders, who are amassing influence at an prodigious rate. Communal companies must be prepared to change their communication methods and schemes to reflect a new, changed environment, concentrated on their relationship with both clients as well as stakeholders. Changes are needed to support their market situation and respond to threats. This lecture tries to define the various technical and adaptive challenges linked to communal services and goods, both in terms of definitions but also in the form of unique characteristics describing them. One must remember that a product can shape the possibilities of using marketing techniques by a company, to a much greater extent than his direct and indirect competitors. All those requirements toward specific marketing methods must be taken into account when one is trying to implement them. The work uses the example of SPEC S.A., a Warsaw-based, wholly communally-owned, service company providing heat to inhabitants of the Polish capital as well as corporations operating in the area. The lecture provides also a strong theoretical background toward the term used in communal marketing as well as the main operational technique, needed to provide a successful implementation in a competitive environment. However one must always concentrate his work on a defined fragment of reality to describe it well and in-depth. In this case the major foothold is given to corporate identity creation and implementation in communal companies. The lecture provides both a theoretical as well as practical approach toward the creation of a good corporate identity (CI) by those companies. One must take into consideration that CI is composed of different layers, both internal and external, and thus the cooperation of the employees is needed to achieve a good level of success. A successful communication strategy with a company’s surroundings requires a certain level of employees identification with the goals and methods employed by any corporation. In that regard the lecture explores the different aspect of effectiveness in business communication on a communal level both theoretical and practical in polish environment.

4

Словаўтваральныя неалагiзмы ў сучаснай беларускай мове i яе тэхналектах

38%

Сегень Л.

Białorutenistyka Białostocka

|

2016

|

tom 8

PL

W artykule autorka omawia aktualizację i zmianę słownictwa we współczesnym języku białoruskim, kierując szczególną uwagę na ostatnie dziesięciolecie XX i pierwszą dekadę XXI wieku, które charakteryzują się znaczną ilością zapożyczeń z języków zachodnich. Analiza pokazała, że skrótowce, mimo że niezbadane i nieusystematyzowane, nazywają nowe zjawiska rzeczywistości i aktywnie funkcjonują w białoruskich technolektach.

EN

In the article the author discusses updating and changes in modern Belarusian vocabulary paying special attention to the period of the last decade of the 20th century and the first decade of the 21st century, which is characterized by a significant amount of borrowings from Western languages. They nominate new phenomena of reality and function actively in Belarusian technical terminology. As the analysis shows they have not been examined and systematized yet.