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1 Optimum. Studia Ekonomiczne

1 2013

1 Zimnoch K.

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Starzenie się i srebrna gospodarka w uwarunkowaniach rozwojowych Podlasia

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Zimnoch K.

Optimum. Studia Ekonomiczne

2013

nr 4(64)

25-36

Among the consequences of ageing are changes in the structure of the economy. The silver sector of the economy is becoming increasingly important, and the dynamics of its development can inhibit the decline in growth. However, only those societies which possess relatively high levels of wealth are able to capitalize on the opportunities presented by an ageing population. The pledges and actions of various international organisations are not enough “to implement” silver economy; there will always be the problem of financing. Silver economy will not develop unless entrepreneurs become aware of the potential of senior citizens as consumers, employees, volunteers and occupants of other social roles, previously unnoticed because of stereotypes and prejudices against the elderly. Only change in the behavior of younger and older participants of business, decision-makers and actors of social policy might spur the development of the silver economy. Nevertheless, in poor regions aging still does not provide development opportunities.