The aim of this article is the explanation of the economic mechanism of functioning of real estate development market. Due to lags between supply and demand decisions characteristic for this market the prices of real estate undergo changes. To illustrate these processes the cobweb model has been applied. However, such a description doesn’t explain economic mechanism of function-ing of real estate development market in detail. Therefore, it was necessary to provide economic relations among real development market and the other real estate market segments.
Industrial market, created by companies, which buy and sell goods which are not directly for consumption, but are used in production process, communicates with the environment in a specific way. Many industrial companies supply only the customers of non consumption goods market and hence they do not enter into direct contact with a final consumer. In such cases recognizing the customers' needs is even more difficult. Such environment requires efficiently functioning and planned communication of the company with the market. This study presents methods and strategies of marketing communication really used in industrial companies. While analyzing marketing strategies of industrial companies, the author draws the attention to the fact that even though there was system transformation, the state still has significant impact on functioning and development of industry and that in a way directs and created barriers in companies functioning. Such conditions force even more active marketing communication as well as searching new solutions. As there are more and more sophisticated marketing techniques related to digital media, there is also a growing demand for strategic solutions in marketing communication. Digital media, first of all the Internet, provide so far unavailable possibilities of researching consumers' behaviors and ways of using media. They also give a chance to follow the behavior of smaller, unique and often social groups of consumers.
The article contributes to the existing empirical evidence on the impact of the macroeconomic environment on retail prices dynamics by using panel estimates to explain inflation in Slovenia after the introduction of the euro. The authors evaluated the impact of diesel fuel prices, food prices on the world market, GDP, the bank loans to the private sector, import prices, the earnings of major merchants and the production prices for retail prices of alimentary products. The earnings of major merchants, import prices and GDP growth contributed significantly to the incline of the retail prices in the first observed period. While, the results of the empirical analysis state that the cause of increased incline of the retail prices of alimentary products after May 2007 can be attributed, mostly to the earnings of major merchants, volume of credit, world food prices, the price of diesel fuel and import prices. The impact of producers' prices was insignificant in both observed periods.
A coherence of the processes developmental of the Polish farming and the food industry were assessed. Dynamics of the evolution of production and the demand, the value added of both incomes of the agricultural entrepreneur and the food processing industry worker and agricultural prices, the food processing industry worker and the consumer were an object of analysis. A lack of developmental coherences of the processes of these two main elements of the food economy and a lack of correlation were stated between them. In the domestic scale (and local) are weakening the course doesn't also often confirm their interaction and the relation, but them of formulated thesis about the transfer of profits on the farming for the processing. Such a state requires including processes of developmental phenomena in examinations about global character and the verification of many theses proposed earlier by economic-agricultural sciences.
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