The article examines the mechanisms of personnel motivation that affect the work of the company's employees. Today, company managers need to solve various tasks, and most importantly, how to achieve the strategic goals of the company's activities and retain valuable employees for the company and improve their work performance. One of the ways to solve this issue is to build an effective system of motivating the company's personnel. The main focus of the study is on the formation and improvement of the mechanism of motivation of the company's personnel, which includes economic, social and psychological laws of influence on the behavior of employees. It is proposed to use the basic principles of motivation, methods of motivation, which effectively affect the improvement of the efficiency of the labor activity of employees and the achievement of the company's goals. The proposed personnel motivation mechanism is a prerequisite for increasing labor productivity and has a positive effect on the efficiency of the company's activities and the achievement of set goals.
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