Based on the BA thesis Traveler in the Land of Mass Media. Modern Polish Travelebrities and Their Travelogues, the article focuses on current phenomena related to travel writing and introduces the term and idea of travelebrity, i.e. a person who is well-known because of his or her travel stories. The text indicates significant changes within forms and meanings of travel writing which have appeared since the birth of mass society and the invention of motion picture, radio and the Internet.
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