The article aims at analysing figures of thinking about modern weddings and wedding photography in Poland. It draws on ethnographic material collected in the course of research conducted by the Seweryn Udziela Ethnographic Museum in Cracow (research project Wesela 21). The author describes main assumptions behind the project, research methodology, and provides a brief description of the analysed materials, applied method and theoretical perspective. She reconstructs notions about the wedding photography market, which are revealed in the interviews with wedding photographers and filmmakers, and modes of creating wedding representations. The author also discusses different typologies of weddings mentioned during the interviews. The division into “country” and “urban” weddings, as the author suggests, calls for critical analysis. It seems to mark social and cultural distinctions. The attributes “country” and “urban” are rather aesthetic categories than those which describe a particular space conceived in geographical terms.
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