Reorientacja struktur modeli biznesu przedsiębiorstw wysokiego wzrostu w czasie pandemii COVID-19

• Autorzy: Marlena Grabowska , Iwona Otola

Warianty tytułu

Reorientation of the Business Model Structures of High-growth Enterprises During the COVID-19 Pandemic

• Języki publikacji: PL

Abstrakty

EN

The main aim of the paper is to identify adaptive changes in elements of business models of high growth enterprises during the COVID-19 pandemic. The theoretical considerations focus on the identification of high-growth enterprises and changes in the architecture of business models in line with the conceptual assumptions of the Business Model Canvas. The theoretical verification of the above issues allowed us to pose the research question: did the reorientation during the COVID-19 pandemic of business model elements allow the studied entities to maintain the status of high growth enterprises? The empirical study was conducted twice in 150 high growth enterprises. Based on the results obtained in 2019 and 2021 during the COVID-19 pandemic, the business model structure of the surveyed companies has been identified, consistent with the Business Model Canvas. On this basis, it has been indicated that the reorientations of business model structures undertaken by high growth enterprises are aimed at maintaining their status. 83. 3% of the surveyed entities have remained high growth enterprises. (original abstract)

Słowa kluczowe

PL

Zarządzanie przedsiębiorstwem; Wzrost przedsiębiorstwa; Modele biznesowe; COVID-19; Pandemia; Przegląd literatury; Badanie przedsiębiorstw; Wyniki badań

EN

Enterprise management; Enterprise growth; Business models; COVID-19; Pandemic; Literature review; Enterprises study; Research results

• Czasopismo: Przegląd Organizacji
• Rocznik: 2022
• Numer: nr 7
• Strony: 3-10

Twórcy

autor

Marlena Grabowska

• Politechnika Częstochowska

autor

Iwona Otola

• Politechnika Częstochowska

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Identyfikatory

DOI

10.33141/po.2022.07.01