Warianty tytułu
Języki publikacji
Abstrakty
The paper analyses the practice of strategic planning in two significant groups of retail banks in Germany. To discuss strategic planning approaches applied by the banks, the author uses a three step framework consisting of (1) strategic analysis, (2) strategy finding and (3) strategy assessment. In case of each element of the framework he discusses tools and methods employed by bank managers in order to overcome existing barriers. As regards strategy assessment, two benchmarking approaches are analysed. The author argues that approaches applied by the banks provide a good example of how small organisations might deal with issues of strategic planning.
Słowa kluczowe
Czasopismo
Rocznik
Numer
Strony
39-46
Opis fizyczny
Rodzaj publikacji
ARTICLE
Twórcy
autor
- O. Recklies, Instytut Organizacji i Zarzadzania w Przemysle 'ORGMASZ', ul. Zelazna 87, 00-879 Warszawa, Poland
Bibliografia
Typ dokumentu
Bibliografia
Identyfikatory
CEJSH db identifier
07PLAAAA02685493
Identyfikator YADDA
bwmeta1.element.f201b2d6-e106-36f3-941e-01564eb78fa9