Czynniki wyjaśniające zjawisko luki percepcji wśród konsumentów w okresie przyjmowania euro

• Autorzy: Krystian Mucha

Warianty tytułu

A Perception Gap Among Consumers at the Time of Euro Adoption

• Języki publikacji: PL

Abstrakty

Artykuł składa się z dwóch części. Pierwsza przedstawia próby wyjaśnienia zagadnienia percepcji inflacji wywodzące się z rozważań na płaszczyźnie teoretycznej. Dobór stanowisk przeprowadzony został ze względu na ich przydatność w uzasadnieniu luki percepcji. Wyróżniono w ten sposób następujące koncepcje: ograniczonej racjonalności, racjonalnej pasywności, sztywności informacji i oparte na niej modele epidemiologiczne, a także ekonomię behawioralną oraz neuroekonomię. Prezentacja powyższych stanowisk ma charakter (jedynie) wprowadzający i jest punktem odniesienia dla, stanowiącego zasadniczą część artykułu, przedstawienia samych czynników. W części drugiej przedstawiono czynniki kształtujące percepcję inflacji, z uwzględnieniem ich relacji do teoretycznych rozważań poświęconych zagadnieniu percepcji, prowadzonych w ramach różnych nauk. Zaproponowany podział czynników na pięć grup ma na celu zwiększenie przejrzystości prezentacji poprzez ukazanie wspólnej dla poszczególnych punktów płaszczyzny w zakresie sposobu uzasadniania luki percepcji, jak również wykorzystanych odniesień do literatury teoretycznej. (fragment tekstu)

EN

The paper describes a wide range of approaches to what is known as a perception gap among consumers in the European Union after most Member countries switched to the single European currency in 2002. the author focuses on issues linked with the consumer theory, analyzing why consumers are unable to properly estimate the value of inflation - in terms of its compatibility with the Harmonized Index of Consumer Prices (HICP), an inflation and price stability indicator used by the European Central Bank. The first art of the paper outlines research theories related to the perception gap. These include the theories of limited rationality and rational passivity, in addition to behavioural economics and neuroeconomics. The second part of the paper discusses factors behind the perception of inflation, taking into account theoretical discussions conducted as part of various scientific disciplines. This approach is designed to show the state of debate on the perception of inflation and stress the growing role of heterodox approaches in contemporary economics, Mucha says. (original abstract)

Słowa kluczowe

PL

Euro; Inflacja; Ceny dóbr konsumpcyjnych; Konsument; Percepcja; Zharmonizowany wskaźnik cen konsumpcyjnych; Ograniczona racjonalność

EN

Euro; Inflation; Consumer prices; Consumer; Perception; Harmonised Index of Consumer Prices (HICP); Bounded rationality

• Czasopismo: Gospodarka Narodowa
• Rocznik: 2010
• Numer: nr 1-2
• Strony: 67-87

Twórcy

autor

Krystian Mucha

• Uniwersytet Ekonomiczny w Krakowie

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