Nazwy geograficzne, dziedzictwo kulturowe i turystyka

• Autorzy: Andrzej Czerny

Warianty tytułu

EN

GEOGRAPHICAL NAMES, CULTURAL HERITAGE AND TOURISM

• Języki publikacji: PL

Abstrakty

EN

The author considers geographical names as carriers of meaning. Place names are cultural heritage, and may be carriers of historical memory, express “a sense of place,” and/or serve as national symbols. Gradually, names change their form, and it is often the case that either their original meaning becomes ambiguous or they simply take on new connotations. Positive associations connected with geographical names are used for marketing purposes, serving to promote the widely understood tourism industry (e.g., Riviera), or as brands for food products (e.g., Chianti).

Słowa kluczowe

EN

GEOGRAPHICAL NAMES; MEANING OF NAMES; MARKETING NAMES; PROTECTED DESIGNATION OF ORIGIN

• Wydawca: Instytut Języka Polskiego Polskiej Akademii Nauk
• Czasopismo: Onomastica
• Rocznik: 2012
• Tom: 56
• Strony: 51–73

Twórcy

autor

Andrzej Czerny

• Uniwersytet Marii Curie-Skłodowskiej, Zakład Kartografii i Geomatyki, al. Kraśnicka 2c, d, 20-718 Lublin, Poland,