Hotelarstwo Spa i Wellness jako rozwojowy produkt przemysłu czasu wolnego – wybrane aspekty

• Autorzy: Adam Kaleta

Warianty tytułu

EN

SPA AND WELLNESS HOTELS SERVICES AS THE DEVELOPMENTAL PRODUCT OF THE LEISURE INDUSTRY – SELECTED ASPECTS

• Języki publikacji: PL

Abstrakty

EN

This article analyses Spa and Wellness hotels as a developmental product of the leisure industry. The idea of Spa and Wellness in the aspect of a new approach to the products of leisure industry has been demonstrated and trends in Spa and Wellness tourism have been highlighted. The difference between the concept of Spa and Wellness as well as the polysemous character of the Spa concept have been emphasised. The directions of the development of Spa and Wellness hotel facilities have been characterised more deeply. The services of selected Spa and Wellness hotels in Poland have been evaluated from the perspective of the recognised needs of consumers and attention has been paid to the qualitative aspect of the assessment of the examined facilities.

Słowa kluczowe

EN

SERVICE; CONSUMER; TRENDS; QUALITY; PURCHASING MOTIVES

• Wydawca: Wydział Zarządzania - Uniwersytet Gdański
• Czasopismo: Zarządzanie i Finanse
• Rocznik: 2012
• Tom: 1
• Numer: 2
• Strony: 361-371

Twórcy

autor

Adam Kaleta

• Katedra Turystyki, Wydział Turystyki i Promocji Zdrowia, Górnośląska Wyższa Szkoła Handlowa im. Wojciecha Korfantego w Katowicach,