Komparace destinačního managementu v Jihočeském kraji a Horním Rakousku

• Autorzy: Dagmar Škodová Parmová , Martin Šindelář

Warianty tytułu

EN

Comparison of Destination Management in South Bohemia and Upper Austria

• Języki publikacji: CS

Abstrakty

EN

For the healthy development of these border regions, one of the essential questions is the position of tourism and its development in the economy of respective regions. Currently, the big trends in the field of destination management are activities such as event, congress tourism, etc., operated primarily in private accommodation in the home region of clients. Like any other part of the economy, tourism is also confronted with the pitfalls of the economic crisis. These pitfalls are to deal with a good knowledge of clients and their expectations as well as with maximum use of what the region offers in terms of tourism. This paper was supported by the project No. MEB 061008.

Słowa kluczowe

EN

regional development; tourism; destination management; SouthBohemia; Upper Austria

• Wydawca: The Institute of Technology and Business in České Budějovice, Czech Republic
• Czasopismo: Littera Scripta
• Rocznik: 2010
• Tom: 1+2
• Strony: 98-111

Daty

wydano

21.12.2010

Twórcy

autor

Dagmar Škodová Parmová

• Jihočeská univerzita v Českých Budějovicích,

autor

Martin Šindelář

• Jihočeská univerzita v Českých Budějovicích,

• [e-mail], Redakce časopisu Littera Scripta, Okružní 10, 370 01 České Budějovice, Czech Republic