INTERDEPENDENCE OF PRICING METHODS USED IN POLISH CORPORATIONS ACCORDING TO THE INDIVIDUAL RESEARCHES (Wspolzaleznosc metod ustalania cen w polskich przedsiebiorstwach w swietle badan wlasnych)

• Autorzy: Waniowski Pawel
• Języki publikacji: PL

Abstrakty

EN

This article presents the interdependence of three basic pricing methods: cost method, a method that uses the relationship between supply and demand, and a method that considers prices of competitors. Based on queries, direct surveys and the results of other researches, the conditions of particular methods are discussed and the relationship between them is shown. The presented results are the evidence that the approaches to pricing problems differ significantly. However, a stronger tendency to search new solutions in this area has been recently observed among firms.

Słowa kluczowe

EN

CONDITIONING; DEPENDENCE; PRICING METHODS; QUERIES

• Wydawca: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
• Czasopismo: Nauki o Zarządzaniu
• Rocznik: 2011
• Numer: 6
• Strony: 104-114
• Rodzaj publikacji: ARTICLE

Twórcy

autor

Waniowski Pawel,

• Pawel Waniowski, Uniwersytet Ekonomiczny we Wroclawiu, Katedra Badan Marketingowych, ul. Komandorska 118/120, 53-345 Wroclaw, Poland

Identyfikatory

CEJSH db identifier

11PLAAAA10829