Próba oceny chłonności rynku pracy na specjalistów z zakresu zarządzania i marketingu

• Authors: Ciechomski, Wiesław

Title variants

PL

Estimation Attempt of Absorptive Power of Labour Market Regarding Management and Marketing Specialist

Abstracts

EN

The paper contains an analysis of students' demand on faculty of management and marketing. It is still the most popular faculty in Poland (250 thousands students study management and marketing). The faculty is lectured not only in universities of economics, but in other types of universities as well (eg. technical, agricultural, medical and others). However, in recent years there has been observed the tendency to decrease the demand (10% per year). The reasons of the situation are complex, but the most important are adverse demographical tendencies, increase of unemployment, decrease of purchasing power and recession, what influences the reduction of marketing disbursements.

• Publisher: Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
• Journal: Acta Universitatis Lodziensis. Folia Oeconomica
• Year: 2004
• Volume: 179 cz. 2

Dates

published

2004

Contributors

author

Ciechomski, Wiesław

other

Akademia Ekonomiczna w Poznaniu, Katedra Handlu i Marketingu

Identifiers

URI

http://hdl.handle.net/11089/7493