Wyniki wyszukiwania - BazTech

1

Psychology of Creativity and Innovation in Engineering and Business Curriculum

Grebski Michalene Eva, Grebski Wes

Multidisciplinary Aspects of Production Engineering

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2021

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Vol. 4, Iss. 1

387--394

EN

The paper describes the development of a new course. Psychology of innovation, which is in the process of being approved as an elective course for four different majors: engineering, business, psychology, and art. The paper describes the course content, course educational objective, weekly assignments and projects. The new course is expected to be approved and implemented in the Fall 2021 Semester. The Course is expected to strengthen innovative potential of students from four different majors.

2

The assessment of Ukraine's readiness for innovations in the conditions of the spread of technologies of the new industrial revolution

Matyushenko Igor Yu., Redko Nataliia

Acta Innovations

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2019

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no. 33

5--19

EN

The article is devoted to the topic of Ukraine’s readiness for innovations in industry 4.0. The article also discusses the concept of the 4th industrial revolution. The proposed methodology for assessing readiness for innovations is based on the annual ranking of The Global Innovation Index of Cornell University, the French Business School and Research Institute (INSEAD), the World Intellectual Property Organization (WIPO) and official EU statistics. An analysis was carried out of Ukraine’s readiness for innovation in comparison with EU countries in the area of "The Conditions for Creating Innovative Potential, Level of Innovation Potential, Conditions for Realization of Innovative Potential, Realization of Innovative Potential". A cluster analysis of countries regarding the level of preparedness for innovation based on the indicators was also made. The strengths and weaknesses of Ukraine as an innovative country are highlighted, practical recommendations are also given for improving the level of innovative development in the country.

3

Zasoby marketingowe jako fundament potencjału i aktywności innowacyjnej polskich przedsiębiorstw przemysłowych

Andruszkiewicz K., Schulz M.

Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska

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2018

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z. 129

15--28

EN

The article discusses selected research results on the innovativeness of Polish enterprises. It is focused on two research problems. The first presents an assessment of the impact of marketing factors (resources) on building the innovative potential of Polish industrial enterprises, while the second problem is focused on the innovative activity of Polish industrial enterprises, especially on marketing innovations.

PL

W artykule omówione zostały wybrane wyniki badań dotyczące inno-wacyjności polskich przedsiębiorstw. Skupiono się na dwóch problemach badawczych. Pierwszy przedstawia ocenę wpływu czynników (zasobów) marketingowych na budowę potencjału innowacyjnego polskich przedsiębiorstw przemysłowych, natomiast drugi problem koncentruje się na aktywność innowacyjną polskich przedsiębiorstw przemysłowych, zwłaszcza na innowacjach w obszarze zasobów marketingowych.

4

Innovative potential of postal operators in logistics

Rostašova M., Chrenkova A.

Logistyka

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2010

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nr 2

SK

Príspevok sa zaoberá hodnotením pripravenosti vybraných slovenských poštových operátorov na implementáciu inovácií v oblasti logistiky. Vyjadruje ju prostredníctvom inovačného potenciálu, pričom hodnotí štyri oblasti - stratégiu a plánovanie; kvalitu služieb a životné prostredie; technologické procesy a marketing. Na základe výslednej hodnoty rozlišuje štyri skupiny - od poštových operátorov s vysokým inovačným potenciálom až po operátorov s veľmi nízkym inovačným potenciálom.

EN

The paper deals with evaluation of readiness of selected Slovak postal operators for implementation of innovations in the field of logistics. Their readiness is represented by innovation potential, which rates four areas - strategy and planning, quality of services and environment, technological processes and marketing. Based on total value it differs between four groups - from postal operators with high innovative potential to operators with very low innovative potential.