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EN
Purpose: Contacts with foreigners and their somewhat different ways of thinking and behavior (often incomprehensible to the Polish society), reaching back to the roots of the culture of a given country, region or community, are becoming an everyday reality nowadays. These processes also affect the change of standards in the field of intercultural competencies of managerial staff. The aim of this paper is to discuss the development of cultural competencies in managers that are necessary in the management of intercultural organizations. Design/methodology/approach: The paper uses the desk research method of analysis. The analysis of available subject literature and data obtained from the websites of six Polish agricultural universities enabled establishment of facts, verification of data and presentation of results. Findings: The considerations presented in the article indicate that the key element of the changes taking place in organizations are intelligent human resources with cultural competencies. International cooperation and foreign contacts are important - whether through participation in common projects, conferences, research or student internships. Joint actions are also required rather than individual actions and the initiatives undertaken are consistent with the concept of the society 5.0. Practical implications: A common space for development, modern technology, creative thinking and joint commitment of the managerial staff and the academic community enable the building of a super-intelligent society and universities fit for the 21st century. Social implications: The advances in technology should always be used with consideration of the needs and the good of people, regardless of cultural differences. The world of people, machines and their surroundings should be interconnected and all these elements should be able to communicate with each other. Originality/value: The article is an original approach to searching for solutions that influence the change of standards in the area of key competencies of managerial staff, including intercultural competencies.
EN
Purpose: The article's objective is formalization of the model, the main stages and creative methods of training technical specialists, the definition of features and directions for further education development in the post-industrial era. The article is aimed at revealing the nature of creativity, highlighting the essence of the functions of methods of creative activity and their importance for students of technical specialties. Design/methodology/approach: The work uses critical analysis of scientific and methodological sources, system and convergent analysis methods, generalization and systematization of practical experience. The method of convergent generalization made it possible to identify key indicators of the model of creative competencies. The conceptual model of creative competence was developed based on the results of cooperation on the frame of master's programs for the project managers training. For the practical part of research, a qualitative method was used (participant observation, individual interview, tests). Findings: The need to train technical specialists in the methods of creative search using modern technologies, which allows to achieve the effects of the intellectual potential development for the individual, the state and society, is justified. An experiment on training project managers of two Ukrainian institutes in creative technologies proved the feasibility of implementing such training. Based on the calculation of the creative competencies’ development of the first- and second-year study technical specialists, the need to add a mandatory creative component to educational programs has been determined. Implications/Recommendations: To assess the quality of training, a methodology for assessing the level of competence has been applied. This made it possible to identify a low level of some competencies and, at the stage of improving the curriculum, plan the necessary corrective actions for the development of weak components of competencies. Since project-oriented learning is used, the model is similar to the model of the classical project life cycle and will be especially useful in the implementation of innovative projects in production. The article presents a framework for teaching students creative competence, which can be used by other educational institutions. Originality/value: The review of literary sources proved that so far very little attention has been paid to the development of creative competencies in students of technical specialties, although these competencies will be the competitive advantage of a person in the competition with artificial intelligence. The model of creative competencies for the technical specialists training is presented, which is divided into four areas, which in turn are divided into four components. These areas relate to the sampling and systematization of knowledge; adaptation to user requirements; awareness and dissemination of hidden knowledge; transition to the active use of knowledge.
EN
Purpose: The aim of this paper is to indicate changes in strategy, financial, hygienic and service behaviour in relation to customers and aviation personnel. These changes are a response to the global COVID-19 pandemic. Design/methodology/approach: The paper uses the desk research method of analysis. The analysis of publicly available values from the annual reports of selected low-cost airlines from six continents, i.e. Europe, Asia, North America, Australia, Africa and New Zealand and the examples described in the work made it possible to establish facts, verify data and present results. The research concerns not only the situation before and during the COVID-19 pandemic, but also predicts the future of individual companies. Findings: The considerations presented in the paper indicate that low-cost airlines representing individual regions of the world had utmost difficulties in adapting to the changing conditions which resulted from the COVID-19 pandemic. They needed government support. A third of the air fleet was grounded, many employees in the aviation sector lost their jobs or received only 50% of their wages; furthermore, international travel decreased significantly. Only the cargo sector, which had been unprofitable for years, benefited from the pandemic due to the transport of global cargo. Practical implications: Several types of support for the aviation sector are recommended, i.e. rebuilding passenger confidence in air transport, introducing a uniform and globally recognized digital COVID certification, and quick and affordable access to tests. Social implications: Social needs should always come first and implemented solutions should be adapted accordingly. Originality/value: The article is an original approach to finding solutions in crisis situations that could improve the situation of the aviation industry and its passengers.
EN
Purpose: The main purpose of this paper is to identify new opportunities for the development of rural areas. A contribution to this should be the combination of modern tools and technologies that affect the improvement of the quality of life and the possibility of creating new jobs in rural areas. Design/methodology/approach: The paper employs the desk research method in the form of an analysis. The analysis of the available literature on the subject on smart villages and the examples of smart villages described in the paper rendered it possible to establish the facts, verify the data and present the results. Findings: The considerations presented in the article indicate that a key element in smart villages is smart human resources that respond to challenges and changes occurring in rural areas. In order to make a real change in a given area, collective action is required rather than individual, and, depending on incentives and local circumstances, these initiatives may prioritise economic, social or environmental issues - or a combination thereof. Practical implications: A common space for development and shared commitment of the rural population enables building social ties as an integral functioning of Smart Villages. Social implications: The needs of the rural community should always come first and the implemented solutions should be adjusted according to these needs, bearing in mind what resources that a given community has. Originality/value: The article is an original approach to the search for intelligent solutions that are meant to improve the development of rural areas and make life easier for rural residents.
5
Content available Green human resource management
EN
Green human resource management means taking action and shaping and promoting pro-ecological attitudes in the working environment. The purpose of this study is to investigate the role of green Human Resource Management (HRM) and green corporate policies in environmental sustainability. Research in this area was carried out among 346 employees employed in enterprises from various industries in Poland in 2021. An online questionnaire was used in the study. The obtained results were subjected to statistical analysis; a logistic regression model was applied using the Statistica computer package. The conducted research showed that the employees' awareness of green competencies and the employer's activities in environmental training and education are statistically significant. Still, employers should emphasise the environmental education of employed staff in conjunction with their job posi-tion.
PL
Zielone zarządzanie zasobami ludzkimi to podejmowanie działań oraz kształtowanie i promowanie postaw proekologicznych w środowisku pracowniczym. Celem niniejszego opracowania jest zbadanie roli zielonego Human Resource Management (HRM) oraz ekologicznych polityk firm w zakresie zrównoważonego rozwoju środowiska. Badania w tym zakresie przeprowadzono wśród 346 pracowników zatrudnionych w przedsiębiorstwach z różnych branż zlokalizowanych na terenie Polski w 2021 roku. W badaniu wykorzystano internetowy kwestionariusz ankiety. Uzyskane wyniki poddano analizie statystycznej, zastosowano model regresji logistycznej z wykorzystaniem m.in. pakietu komputerowego Statistica. Przeprowadzona analiza wykazała, że świadomość pracowników w zakresie zielonych kompetencji, jaki i działania pracodawcy w zakresie szkoleń i edukacji ekologicznej są statystycznie istotne, ale pracodawcy większy nacisk powinni kłaść na edukację ekologiczną zatrudnionego personelu w powiązaniu z zajmowanym przez nich stanowiskiem pracy.
EN
Purpose: Employer branding is one of the most important indicators of an organization’s value. Employers use newer and newer tools to build and stimulate employee engagement. Their diversity should now be considered primarily in the context of culture and globalization processes including broadly understood internationalization. Many companies have focused on employee safety and stability. The focus was on trying to identify certain differences and similarities in this area. Design/methodology/approach: Based on the collected statistical data, the authors’ own observations and the subject literature on the research, an attempt was made to check the relationship between Employer Branding and employee commitment in international companies. For this purpose, a pilot study was carried out among 105 IT directors in Spain, France and Sweden. Purposive sampling was applied for the research sample. Findings: The analysis of the results shows that there is a close relationship between the Employer Branding strategy and employee commitment in their work. The research results show both certain similarities and differences in the approach to the discussed issues from the perspective of different countries. Conscious building of the image of the organization as a perfect workplace for current employees and all groups of future stakeholders is the basic principle of every business activity. In order to become an employer of choice, an organization should follow clearly defined principles, trust its employees and satisfy their needs. The research has shown that a decrease in employee commitment in work does not always have a negative impact on the image of the employer, and the SOP strategy used has a positive effect on both the company’s image and employee engagement. An alarming fact from the cited studies is the mutual lack of trust between owners and managers of individual enterprises and employees. Low employee commitment rates in individual countries may result from an incorrectly designed incentive system. Practical implications: Knowledge and tools on building employee engagement in international IT companies can be used in other sectors of the economy, which will have a positive impact on the moulding of the relationship capital with stakeholders. Social implications: As part of the SOP strategy, the following aspects are implemented: economic, social, environmental and ethical. The implementation of all these aspects positively shapes the company’s relations with its stakeholders, which is presented in the company’s social reports. Originality/value: The results of the research enrich knowledge about the relationship between Employer Branding and employee involvement in international companies.
EN
The aim of the study is to determine the factors that influence the organic food consumers’ shopping decisions. In 2019, research in this area was conducted among 113 organic food consumers, using the diagnostic survey method with the application of the poll technique and a questionnaire form as a research tool. The research has revealed that organic products have become a target for more and more consumers, who, in their choices, are guided by both rational and emotional arguments. The development of pro-ecological attitudes clearly indicates certain changes in the way of life, thinking and nutrition of contemporary consumers. Universal access to information, the level of awareness and education of people means that people want to know what they eat and know the sources of their food. Therefore, the organic food sector is currently one of the most dynamically developing areas of the Polish economy.
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