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EN
Purpose: The COVID-19 pandemic demonstrated that global production chains significantly reduce the security of states and companies: in the face of problems with the movement of goods and people, there have been disruptions in the supply of goods. States and companies should influence the location of safety-critical businesses by limiting their acceptable space. This means the need to form a list of businesses that are important to the security of the state or company and are sensitive to pandemic threats, as well as the need to establish acceptable placement for such businesses. To assess the prospects of business placement in terms of pandemic threats, it is necessary to improve theoretical approaches to the study of factors of business placement. On this basis, it is possible to conduct a qualitative study of pandemic threats as factors in the placement of businesses and to develop recommendations for states and companies to limit the space for the acceptable placement of relevant businesses. Design/methodology/approach: Morphological analysis is used as the main research method. Findings: It is advisable to divide the business placement factors into internal factors, which are generated by the "business" side and external generated by the "place" side, as well as for the past, present and future. Internal and external factors of business placement form complementary pairs of factors, which are characterized by the strength of the impact, as well as the possibility of artificial creation, cost and duration. Originality/value: Business placement factors need to be investigated over time, for which it is advisable to use the term PPF-research (past-present-future-research). Pandemic threats were in the past, are now and, with a high probability, will be factors in the placement of many types of business in the future. Business placement under the influence of pandemic threat factors in targeting sales markets sharply increases the attractiveness of production using 3D printing technologies, the widespread and continuous improvement of which should become one of the priorities of the innovation policy of states and companies in Europe.
EN
The optimal decision regarding the place of production is an essential, sometimes determining factor of its effectiveness. The main drawback in substantiating the optimal location of production is the lack of a system approach to accounting in the analysis of potential sales markets. Orientation, when justifying the optimal location of production, only to some particular sales market (and orientation to specific sales markets is necessary both in terms of taking into account the costs of moving the benefit from the place of production to the places of consumption, and in terms of production capacity, since it depends unit cost of production) is erroneous because it does not take into account many other competitive options. The article develops a system approach to rationale optimal locations and production capacity, based on a comparison of combinations of locally optimal places, the total production capacity of which is equal to the total (system) demand. The variant of combinations of locally optimal places with minimal total costs is systemically optimal. The result of solving the problem will be information about 4 parameters of the production of benefit: “where?” (in what places), “how much?” (in each of these places), “how?” (with what technology in each of these places), “for whom?” (sales markets for each of these places). The system approach proposed in the article to rationale the optimal location of the production of a single benefit can be adapted to a more complex situation, when the optimal location of the production of several benefits is justified at the same time. Further research is promising in the direction of a clearer determination of the boundaries of the space of possible location of production, as well as in the direction of studying the possibility of aggregating potential sales markets.
EN
The main purpose of the article is to try to substantiate the advisability of classification of benefits according to the criterion of factors of the location of their production and to develop a matrix for such a classification. Morphological analysis is used as the main study method. The existence of four groups and a number of subgroups of benefits is established, in the location of production of which one pair of factors dominates: from the “production of benefits” side and from the “place” side. The basics of the classification of benefits are developed, the location of production of which should take into account several pairs of factors. The result is a matrix for performing the classification of benefits by factors of the location of production, the filling of which will improve the quality and speed up decisionmaking on the choice of optimal places for the production of benefits. This study, in addition to being important for the theory of benefits and the theory of the spatial organization of the economy, has significant practical and social consequences, since it makes an important step in improving the justification for the location of production of benefits.
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