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EN
The main purpose of this article is to prepare an appropriate plan for the development of the infrastructure of the Bieszczady region for the use of electric cars as the primary means of mass and private transport for residents and tourists in the Bieszczady region. Over the next few years, electric cars will be available to an increasing number of people, thanks to more affordable purchase costs. This is made possible due to the dissemination of technology on the market and the emergence of increasing competition in individual segments of the automotive industry. The decisive condition will be the appropriate infrastructural facilities – i.e., chargers for electric cars, both those “fast” for direct current (DC) and “slow” for alternating current (AC). The development of infrastructure directly contributes to the purchasing decisions of electric cars made by residents of a given territory or people traveling through a given country with their own cars in the context of potential supplementation of electricity. In the first part, a review of the literature on the topic of electric cars is introduced. The second part presents the Bieszczady region in the context of electromobility implementation. In the last part, a detailed analysis of the region’s infrastructure (roads and car parks) is prepared, and, as a consequence, places are selected where the construction of a charging station would be justified. During point selection, the key parameters are the current condition of the road and parking infrastructure, the number of residents and tourists in a given zone of the region, and the strategic importance of the region. This article presents a detailed infrastructure analysis of locations where charging stations could be installed, including their amounts and power, in the Bieszczady region. The latter is divided into communes (i.e., Ustrzyki Dolne, Czarna, and Lutowiska), which provide a total of 14 locations, 55 stations, and 113 charging points.
PL
Dopasowanie polityki zwrotów do zmieniającej się sytuacji na rynku nabrało szczególnego znaczenia w trakcie trwania pandemii COVID-19. Dobrze rozbudowana i liberalna polityka zwrotów była dla konsumentów wyznacznikiem ogólnego poziomu obsługi oferowanego przez firmę i w dużym stopniu przyczyniła się do zwiększającej się lojalności klientów. Chociaż jest dostępnych wiele badań dotyczących handlu elektronicznego ogółem, stosunkowo niewiele wiadomo na temat skali zwrotów konsumenckich, szczególnie w odniesieniu do obecnych skutków pandemii COVID-19. Jednak takie dane są potrzebne z wielu powodów, na przykład w celu lepszego przygotowania polityki cenowej lub też przeliczenia opłacalności wybranego modelu biznesowego e-commerce. Artykuł ma na celu przedstawienie zmian zachodzących w polityce zwrotów konsumenckich zarówno w handlu stacjonarnym, jak i online w trakcie trwania pandemii COVID-19. Analizie zostaną poddane regulaminy konsumenckie różnych sklepów detalicznych z branży modowej.
EN
Adapting the return policy to the changing market situation became particularly important challenge during the COVID-19 pandemic. A well-developed and liberal return policy was a determinant of the overall level of service offered by the company for consumers and contributed to increasing customer loyalty. While there is a great deal of research available that looks at characteristics of e-commerce in general, relatively there is little known about the extent of consumer returns, particularly in relation to the current impact of the COVID- 19 pandemic. However, such data is necessary for a number of reasons. For example, to better prepare the pricing policy or to calculate the profitability of a selected e-commerce business model. The aim of the article is to present the changes taking place in the consumer return policy both in stationary and online transactions during the COVID-19 pandemic. The consumer regulations of various retail stores, from the fashion industry, will be analyzed.
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