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EN
Purpose: An analysis was conducted regarding fitness trainers’ opinions on factors related to the profitability of rendered services. Answers to two research questions were sought: a) Is it possible to group respondents based on their opinions on the level of satisfaction from the achieved revenue and the profit margin on a standard service? b) Is there a relationship between respondents’ assignment to a specific group and the fact of conducting an additional business activity (not related to the fitness sector)? Design/methodology/approach: The study was based on the use of a structured questionnaire. The five-point scale and nominal variants of answers were used for the quantitative analysis of collected data. With regard to the nature of the surveyed subjects, non-representative sampling in the form of a snowball method was used. Findings: The results obtained reveal that, among trainers expressing satisfaction from the achieved revenue and the profit margin on a standard service, dominates the group of those, who do not conduct additional business activity and, conversely, among trainers expressing indecision and lack of satisfaction dominates the group of persons, who conduct such business activity. Research limitations/implications: The main research limitation derives from the sampling method – findings cannot be generalized on the whole population of fitness trainers. However, the obtained results shed new light on the conditions of conducting business activity by fitness trainers and formulate further research questions. Originality/value: Fitness trainers (especially those who conduct business activity) are not a popular topic of scientific work in this industry (the subject of fitness clubs dominates).
EN
Nowadays, the role of employees, especially those who have contact with clients of an enterprise, is becoming crucial for determining the opportunities for putting into effect, innovative business solutions. The challenge behind the described issue is also for the enterprise to react efficiently to unusual situations. This paper answers the question whether there are significant differences in the way employees are used as experts in unusual situations depending on how long the enterprise has been conducted its business activity. A survey in the Mix Mode Survey Design formula was conducted for this purpose. Altogether there were 260 respondents representing small and medium-sized service enterprises from the territory of Poland who participated in the research. The obtained scientific results indicate that among the surveyed respondents, there are opinions that answer the posed research question in a positive manner.
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