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Introduction/background: The essence of human resource management is the effective and strategic management of the organisation's people. The key elements of this process are recruiting and selecting appropriate candidates, developing and motivating employees, ensuring harmonious team relations, evaluating staff and managing their departures. Appropriate human resource management contributes to increased productivity, employee engagement and the achievement of organisational goals. Aim of the paper: The aim of this study is to present the functioning of selected human resource management processes among retail shop employees in a retail company in the sports and functional apparel industry, and to develop conclusions and recommendations contributing to the improvement of HRM processes in the studied company and other organisations. Materials and methods: For the aim of the study such research techniques like observation, interview and questionnaire survey were used. Results and conclusions: As a result of the research conducted, conclusions have been developed regarding individual human resource management processes. Recommendations were also made that can be used to improve HRM both in the organisation studied and in other companies. Among the most important areas for improvement were the process of managing departures and the incentive systems used in the organisation.
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