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EN
Purpose: Franchising activities are highly specific, and research on improving the organization and management of human resources in such companies is rarely conducted due to the overestimation of the rigidity of the franchisee-franchisor agreement in terms of implementing appropriate attitudes and behaviors of organization members, including stimulating proactivity, building organizational support or motivating employees. Hence, the main aim of the study is to determine how motivation, organizational trust and proactivity affect a franchise company's development potential. Design/methodology/approach: The study had a form of questionnaire survey realized among 150 franchise businesses in 2022. The opinions of the respondents were gathered using a 5-point Likert scale. The study's respondents were chosen by purposeful random selection. Once the reliability indicator values had been accepted, a statistical study utilizing descriptive statistics, correlation indicators, and a multiple regression model had been completed. Findings: The research confirmed positive correlations between employee proactivity, organizational trust and internal motivation system and the development potential of franchising companies. The built multiple regression model indicated that these variables significantly influence the development potential of franchisees' companies - the whole model explained 42.8% of variation in the response. Research limitations: The main limitations of the study was not fully representative research sample, thus the study requires further confirmation. The quantitative nature of the study should be extended to include qualitative research explaining the examined relationships. Practical implications: For management practitioners, the development of management tools is recommended to improve internal organization and HR management, which should be created as a complementary element to principles of the franchising system rather than as competing one. Originality/value: The paper's contribution is visible by highlighting the significance of creating an organizational culture based on motivation, internal trust and proactivity in development of organization within the franchising network.
EN
The aim of the paper is to measure and forecast concentration of regional development potential on a regional basis. The study covered 14 GUS features, which measure the development potential. The forecast, nominal values and processes’ dynamics were calculated for data from 2010 to 2020, using author made method. The study reveals that key factors determining the diversification of the distribution of the potential include the relation of large agglomerations to their regional surroundings. Therefore, we are dealing with growth poles with different impact levels. Since 2010, the process of concentrating potential in Poland has taken different directions. In poorly developed regions, we observe constant distribution values. Most regions, especially those with medium and high levels of economic development, are characterized by a dynamic increase in the level of concentration 5% to 6% annually. This means that the growth poles «move away» from their surroundings and strengthen their position. Simultaneously, they slightly reduce the distance to the strongest developed region in Poland (Mazowsze). By 2020, these trends will remain unchanged, however regions with a moderately low level of development will observe the fastest growth.
PL
W analizie i ocenie działalności klastrów jako bardzo zróżnicowanych i dynamicznych struktur sieciowych można przyjąć, że ich wspólną właściwością jest stosunek do innowacji i gospodarki wiedzą. Te czynniki są kluczem sukcesu w powstawaniu i rozwoju klastrów kluczowych i są obecne w dobrych praktykach funkcjonowania wszelkich struktur sieciowych. Zatem kategoria innowacji i wiedzy może być silnym kryterium różnicującym ocenę działań i zachowań uczestników klastra. W artykule przedstawiona została propozycja oceny potencjału rozwojowego klastra oparta na perspektywie innowacyjnej.
EN
In analysis and evaluation of activities of clusters as diversified and dynamic network structures it is possible to assume that their shared property is the attitude towards the innovation and knowledge management. These factors are a key of the success in coming into existence and the development of crucial clusters and are present among best practices of functioning of all network structures. And so the category of the innovation and knowledge can be a strong criterion diversifying the evaluation of operations and of behaviours of participants in the cluster. In the article the proposal of the evaluation of the developmental potential of cluster based on the innovative prospect was presented.
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