Up to now, the question of quality was based on two factors - technical and organizational. In my work that question has been extended. The third factor is organizational culture based on the engineering ethics. The technical aspects are: safety, reliability and durability. The culture of an organization is made up of the shared beliefs about how business is conducted, how employees are treated and how they behave. Quality appears to be a good business. Quality is also good ethics, because it brings customer's utility and satisfaction. My thesis is: engineer ethics and employees ' morale are major factors, except the technical, to built quality and ensure technical quality products and services. If quality is profitable, then the output of the ethics 'is a profitable too. Why engineers? Because they are usually managers in a technical organization. Ethical culture in an organization is based on the engineer's value. Their attitudes have influence on the employees' attitudes. Therefore engineering ethics is so important. In ethical culture all actions are based on trust, commitment and teamwork. Quality system, for example ISO 9000 and TQM, requires this support to achieve high effects. I used the outputs of my research in one of IT organization. I made a model of ethical program, which helps quality. Implementing an ethical program means creating a new: mission, vision, training and audit. Concluding the theoretical and empirical part of my work, I can say: the benefits of ethics and its output - quality, are: to increase market share, decrease costs, improve delivery and productivity, and reduce waste. Achieving this, requires a company-wide improvement of engineering ethics.