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1
Content available Relationship marketing strategies in the container shipping industry: A qualitative approach
Tepe Resul, Arabelen Gamze
Zeszyty Naukowe Akademii Morskiej w Szczecinie
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2022
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nr 69 (141)
76--88
EN
Recently, technological advancements, globalization, ongoing mergers and acquisitions, and intense competition have dominated the container shipping industry. This situation has led to the formation of major container shipping lines with similar technologies, offering the same service. In such an environment, a strategic competitive advantage is no longer entirely dependent on the basic features of the service provided and customer relationships, which is more difficult to replicate, has gained importance. Container shipping lines must develop customer-centric relationship marketing strategies that cover the whole organization and marketing activities to survive, and maintain their profitability, in the current competitive environment of the industry. However, these strategies and their implementation are not precisely defined in the container shipping industry. Therefore, this study explores the relationship marketing strategies that are practiced in the container shipping industry. Data is collected via 22 semi-structured interviews with container shipping partners (i.e. container shipping lines and freight forwarders). Loyalty programs and relationship pricing are the most often mentioned relationship marketing strategies that foster customer loyalty in these interviews.
2
Content available Stochastic model to estimate the waiting time for container vessel turnaround times
Elentably A., Fisher K., Holger S., Alghanmi A., Alhrbi S.
TransNav : International Journal on Marine Navigation and Safety of Sea Transportation
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2022
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Vol. 16 No. 3
515--519
EN
By developing possible solutions for Saudi ports to limit the increase in damage to the marine ecosystem, the random system for estimating the waiting time of ships in Saudi ports has been developed as a model to guide the application of the multiple benefits to the beneficiaries such as ship owners, shipping companies and port authorities so that it is applied to create multiple economic and environmental savings. An imperative optimization model for solving container slot allocation problems for time-sensitive commodities under the dynamics of port congestion pricing. The proposed new pricing mechanism has proven to be effective when compared to a generic slot allocation model that does not take into account shipping time limits and port congestion, with results showing that the proposed pricing scheme can significantly improve ship companies' revenues and improve customer satiation. In terms of reducing carbon emissions from the ship's stay for a longer period at the docks.
3
Content available Features of an ultra-large container ship mathematical model adjustment based on the results of sea trials
Pipchenko O. D., Tsymbal M., Shevchenko V.
TransNav : International Journal on Marine Navigation and Safety of Sea Transportation
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2020
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Vol. 14, no. 1
163--170
EN
The research addresses the problem of an ultra-large container ship mathematical model adjustment based on sea trials. In order to verify the model’s adequacy, simulated data had to be compared to the trial report data, which was obtained in ballast condition with significant trim. In such circumstances, model coefficients cannot be calculated by known methods and have to be corrected as per trial data. It is proposed to determine translational motion coefficients first. To get optimal results, it was also proposed to divide the objective function into kinematic and dynamic components, with each component being assigned a weighting factor. A separate objective function component was assigned to the zig-zag maneuver, which includes the first and second overshoot angles.
4
Content available The evolution of the ship owner profile in global container shipping
Oniszczuk-Jastrząbek Aneta, Czermański Ernest
Zeszyty Naukowe Akademii Morskiej w Szczecinie
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2019
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nr 58 (130)
105--112
EN
Globalization poses new challenges, while also providing development opportunities for strong and dynamic enterprises and new sectors which shape the world markets and economy and contribute to a more global approach to business activities. The business activities undertaken in each country depend on a number of factors, and these factors are often similar due to globalization, though their impacts appear to vary. In addition, changes in economies progress at different speeds, thus this article aims to determine how the impact of change in the global economy influences transformations in ownership in container shipping. The organization and operation of global container shipping is shaped by numerous external factors, i.e. economic, geographical, and political factors. The impact of these factors varies depending on the specific aspect of the container shipping industry being discussed. This paper was motivated by the need to determine the container fleet size and ownership structure in container shipping, and whether these are changing as the industry evolves. The stated aim of this research requires the use of statistical methods and a literature review to allow for a comparative study of the size and ownership relations in container shipping.
5
Content available Freight Markets in the Global Container Shipping – Their Dynamics and Its Impact on the Freight Rates Quoting Mechanism
Grzelakowski A. S.
TransNav : International Journal on Marine Navigation and Safety of Sea Transportation
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2018
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Vol. 12, no. 4
721--726
EN
The main subject of research involves the global freight market in the sector of container shipping, and in particular the mechanism for setting up freight rates. The aim of research is to identify and analyse the features and characteristics typical of this market, resulting from the character of market mechanism, as well as to indicate factors which determine market fluctuations and evaluate its impact for the carriers and shippers. Moreover, the causes and effects of fluctuations in effective demand and potential supply in the sector of freight market were identified in terms of their impact on freight rates. The analysis includes three main types of container markets, existing today on a global scale, and characterizes the strategies and modes of behaviour of global container operators undertaking activity on these markets. By applying the theory of mass random service and queueing theory to examine the container freight market mechanisms the method of freight rates short-term forecasting was presented which can be used as an instrument for taking decisions in the sector of global maritime logistics.
6
Odra river as an example of waterway for container shipping in the European transportation network
Hann M., Piotrowski L., Woś K.
Logistyka
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2014
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nr 6
EN
Despite the convenient system of waterways, the advantages of this branch of transport are scarcely used in Poland. As the share of goods transported in containers rose in the world, inland waterways in Western Europe were adapted to those new circumstances by changing the technology of transport so that it would allow shipping to participate in servicing new freight and new transport destinations. The development and implementation of intermodal concepts of transport opens for inland navigation the possibility to increase their share in transport. ODW [Oder Waterway], which runs through economic regions of great transport needs, is especially predestined to adapt to inland navigation by the development of combined transport of goods in containers.
7
Integracja pionowa w morsko-lądowych łańcuchach transportowych
Bernacki D.
Logistyka
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2011
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nr 5
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