The paper uses an innovative research methodology - BOST questionnaire. Based on the questionnaire, two Toyota’s principles were evaluated. These were E2 and E2 areas. According to the results it is possible to state that the most important factors for workers are the following: customer’s good (DK), followed by product innovativeness (IP), independence and accountability of employees (SP), formation of products stockpile (PZ), cooperation with partners (WK), technology development (RT) and corporate culture care (PR).
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