Wyniki wyszukiwania - BazTech

Ograniczanie wyników

1 Journal of KONBiN

1 2019

Znaleziono wyników: 1

Liczba wyników na stronie

Wyniki wyszukiwania

Wyszukiwano:
w słowach kluczowych: Ryanair

Sortuj według:

Ogranicz wyniki do:

Pricing policy aspects in competitive fight between low-cost airlines on Kosice Airport

Kelemen Miroslav, Pilát Marek, Makó Sebastián, Rozenberg Róbert, Tobisová Alica

Journal of KONBiN

2019

Vol. 49, iss. 1

331--342

Wizzair was the first low-cost airline to operate at Kosice Airport. From the beginning, it has shown exceptionally good results and the occupancy of its lines has been over 80%. The situation that took place in Vienna forced Wizzair to cancel the base in Kosice and to move the fleet to Vienna. Ryanair takes advantage of this change and enters the market with practically the same line as Wizzair from Kosice to London. The aim of this paper is to describe the situation at Kosice airport. The competitive fight between these two companies is visible from the very first moment when Ryanair introduced its flights at a much better price than Wizzair. The paper also focuses on the comparing these prices and fares as well as the profit over the period under review.