The behavioral features of the population are addressed in transport models by different levels of territorial disaggregation and the creation of demand strata in a territory. The need for input data grows exponentially with the demand for a detailed zonal system of the territory. The basic source is the mobility survey. This article deals with the comparison of the calculation of the probability of choosing a transport mode for trips using the classic multinominal logit model and the best-worst method. We used data from a mobility survey in the Žilina region as a basic sample. The analysis covered 11 districts and their gravity areas. The individual transport relations are evaluated in detail in the analysis. The results confirm the high degree of accuracy of the best-worst method in the calculation of mode choice on a regional scale. Despite the promising results of the agreement in the confrontation with the mobility survey, it is necessary to verify the modeled data with a more detailed area with disaggregation on-demand strata.
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