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EN
Purpose: The current challenges science faces from the global market relate mainly to transferring knowledge, technical and scientific ideas to the economy, creating products, and developing processes and technologies promoting Social, Economic and Sustainable Development. Therefore, discussions regarding stimulating research commercialisation, along with university-industry cooperation as part of universities' third mission, persist. In light of these considerations, this research aimed to conceptualise and formulate a definition of research commercialisation in universities, while the second objective involved empirically verifying the incentives and barriers to R&D commercialisation within the university-industry nexus in Central and Eastern European country, Poland. Design/methodology/approach: The commercialisation of scientific research is a complex process that involves multiple stages. It requires the implementation of tasks that are repeated at various points throughout the process. Hence, this research aims to answer the question: what is the approach model to universities' research commercialisation from enterprises' perspective? The study conducted systematic literature reviews and employed the SALSA (Search, Appraisal, Synthesis, Analysis) methodology. The second research question was phrased as: what are the incentives and barriers to R&D commercialisation in the university-industry nexus? Empirical research was employed to address this question through computer-assisted telephone interviews with 44 Polish companies. This qualitative study applied the methodologies which included data categorisation, contextualisation, preliminary within-case analysis, and cross-case analysis. Findings: The research enhances our comprehension of universities' commercialisation process. The literature review enabled the formulation of a definition for science commercialisation and the graphical presentation of universities' commercialisation model. The study also confirmed that collaborating with highly qualified specialists, developing one's own staff during cooperation, exchanging knowledge, and achieving cost savings, e.g. on research and development expenses and acquiring new technologies, were the most significant benefits for respondents. In contrast, the most significant barriers were the lack of receptivity to industry needs, slow actions and decision-making during commercialisation, obsolete laboratories and equipment, as well as bureaucracy. Research limitations: The research was not without constraints. Initially, a few respondents faced time constraints, and subsequently, the absence of visual and non-verbal cues that aid in situating the interviewee as observed in face-to-face interviews may have been lost. Practical implications: The study enhances our comprehension of the process of commercialising research in universities and emphasises the most significant incentives and barriers to university-industry collaboration, as revealed by the respondents. Therefore, some recommendations for policymakers arise from this study, especially in the area of supporting university–industry cooperation. Originality/value: The paper attempts to fulfil the research gap concerning the conceptual representation of universities’ commercialisation process within university-industry nexus. In terms of theoretical implication, detailed literature studies about universities’ research commercialisation and university – industry cooperation were preceded that allowed to answer the first research question. Additionally, empirical studies indicated incentives and barriers for university-industry cooperation. This research line contributes to management literature by complementing triple helix concept and knowledge spillover theory of entrepreneurship.
EN
This paper seeks to examine and explore the strategic approach towards Generation Y in the municipalities of selected cities in Poland. The question at hand was if the needs of this generation are explicitly reflected and addressed in the strategic documents. A sample of 67 documents from 21 cities was used and an assessment scoring tool was developed. The research allowed for the indication of a number of barriers that need to be addressed in the design of city strategies. To explore the opportunities for creative and innovative companies’ development to be key resources for urban entrepreneurship, it is crucial to increase awareness among decision makers in local governments aimed at better catering to the needs of Millennials.
PL
Niniejsza praca ma na celu zbadanie oraz analizę tego, jak władze samorządowe w wybranych miastach Polski reagują na potrzeby przedstawicieli pokolenia Y na poziomie strategicznym. Pytanie badawcze sformułowano w następujący sposób: czy potrzeby tego pokolenia są wyraźnie odzwierciedlone i uwzględnione w dokumentach strategicznych. W badaniu wykorzystano 67 dokumentów strategicznych z 21 miast, a także opracowano narzędzie analityczne służące do ich oceny punktowej. Przeprowadzone przez autorów badania pozwoliły na wskazanie szeregu barier, które należy uwzględnić przy opracowywaniu strategii miast. W celu wykorzystania możliwości kreatywnych i innowacyjnych przedsiębiorstw jako kluczowych zasobów dla przedsiębiorczości w miastach, istotne jest zwiększenie świadomości decydentów w samorządach lokalnych o konieczności zaspokajania potrzeb millenialsów.
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