The purpose of this review article is to summarize observations accumulated over the years on director alignment phenomena in nematic and cholesteric liquid crystals by molecular dynamics simulation of molecular model systems and by experiment on real systems. The main focus is on the alignment angle between the director and external dissipative fields such as velocity gradients in various flow geometries and temperature gradients doing irreversible work on the system. A general observation is that the director attains an orientation relative to the field where the energy dissipation rate is minimal in the steady state. In the case of planar elongational flow, it can be proven by using symmetry arguments that the energy dissipation rate must be either maximal or minimal and simulations have shown that is minimal. In planar Couette flow both simulations and experiments imply that the energy dissipation rate is minimal in the steady state. Finally, in the case of heat conduction, symmetry arguments imply that the energy dissipation rate must be either minimal or maximal and simulations and experiments indicate that it is minimal. All these observations can be explained by applying a recently proven theorem according to which the energy dissipation rate is minimal in the steady state in the linear regime at low fields.
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