Within this paper, we set up an exploratory interview study to examine the impact of digital technologies on the way employees work as well as the specific opportunities and challenges SMEs are facing. We show that digitalization has already triggered a wide range of changes. The individual extent of these changes as well as the perception of technological trends varies for each employee and each company depending on the context. Our study also shows that the SMEs interviewed have applied a wide range of tools and strategies to exploit the opportunities of digital technologies and to overcome the associated challenges.
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Our paper provides insights into which critical success factors (CSFs) for digitalization projects are seen as important from the companies' perspective based on an online survey. The results presented in this paper show that CSFs of the dimensions of Corporate organization and Technology are considered to be of particular relevance, as stated by the companies, with Corporate culture, Top management support, and a Unified digital corporate strategy/vision as the three most important CSFs. Therefore, this paper contributes to the CSF research regarding digital transformation and enables the development of practiceoriented recommendations for action and assistance in shaping digital transformation.
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