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System informatyczny dla diagnostyki konkurencyjności branży gospodarczej regionów Ukrainy
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Abstrakty
The purpose of this article is to study the main problems and prospects of ensuring the competitiveness of the hospitality industry of the regions of Ukraine in modern conditions, taking into account international experience in the context of deepening integration ties. The work carried outa diagnosis of the level of competitiveness of the hospitality industry of the regions of Ukraine, based on the developed information system of indicatorsfor assessing the conditions of the competitiveness of the hospitality industry of the region and the formed matrix of the competitiveness of the hospitality industry of the region. A comparison was made of the conditions for ensuring competitiveness, the level of competitive advantages and the levelof competitiveness of the hospitality industry of the regions of the state in the pre-war period, as well as the diagnosis of the competitivenessof the hospitality industry of the regions of the state was carried out. The positions of the regions in the pre-war and war periods in terms of the levelof competitiveness and availability of tourism potential were determined. A matrix for the selection of target indicators of the integration strategyof regions of Ukraine that have preserved their tourist potential is proposed. The results of the study revealed the main problems of ensuringthe competitiveness of the hospitality industry in the regions of Ukraine, and highlighted the potential prospects of the studied processes taking into account the conditions of European integration.
Celem artykułu jest zbadanie głównych problemów i perspektyw zapewnienia konkurencyjności branży hotelarskiej regionów Ukrainywe współczesnych warunkach, z uwzględnieniem doświadczeń międzynarodowych w kontekście pogłębiania więzi integracyjnych. W pracy przeprowadzono diagnozę poziomu konkurencyjności branży hotelarskiej regionów Ukrainy na podstawie opracowanego systemu informacyjnego wskaźników oceny warunków konkurencyjności branży hotelarskiej regionu oraz utworzonej macierzy konkurencyjności branży hotelarskiej regionu. Dokonano porównania warunków zapewnienia konkurencyjności, poziomu przewag konkurencyjnych oraz poziomu konkurencyjności branży hotelarskiej regionów państwa w okresie przedwojennym oraz diagnozy konkurencyjności branży hotelarskiej regionów stanu została przeprowadzona. Określono pozycje regionów w okresie przedwojennym i wojennym pod względem poziomu konkurencyjności i dostępności potencjału turystycznego. Zaproponowano macierz doboru wskaźników docelowych strategii integracji regionów Ukrainy, które zachowały swój potencjał turystyczny. Wyniki badania ujawniły główne problemy zapewnienia konkurencyjności branży hotelarskiej w regionach Ukrainy, a także zwróciły uwagę na potencjalne perspektywy badanych procesów z uwzględnieniem uwarunkowań integracji europejskiej.
Rocznik
Tom
Strony
132--138
Opis fizyczny
Bibliogr. 17 poz., tab.
Twórcy
autor
- Lutsk National Technical University, Faculty of Customs Affairs, Materials and Technologies, Lutsk, Ukraine
autor
- Lutsk National Technical University, Faculty of Business and Law, Lutsk, Ukraine
autor
- Lutsk National Technical University, Faculty of Customs Affairs, Materials and Technologies, Lutsk, Ukraine
autor
- Lutsk National Technical University, Faculty of Customs Affairs, Materials and Technologies, Lutsk, Ukraine
autor
- Lutsk National Technical University, Faculty of Customs Affairs, Materials and Technologies, Lutsk, Ukraine
Bibliografia
- [1] Baula O., Liulak O., Chepurda L., Chepurda A., Zelinska O.: Financial levels and consequences of implementation of world experience of business activity in domestic tourism. Financial and credit activity: problems of theory and practice. University of Banking 4 (35), 2020, 476–485.
- [2] Bosovska M.: Integration processes in tourism: monograph. National Trade and Economy Univ., Kyiv 2015.
- [3] Gorina G.: Hierarchical clustering of regional hotel services markets in Ukraine by infrastructure components. Investment: Practice and Experience 23, 2019, 5–10.
- [4] Hoblyk V., Papp V.: The formation of cross-border transport and logistics clusters as a priority direction for the development of the border regions of Ukraine. Economic Forum 4, 2013 55–63.
- [5] Holod A., Goncharenko M.., Nikyga O., Yevdoshchenko O.: Innovative principles of sustainable development of ethno-gastronomic tourism in the region. Manager. Bulletin of the Donetsk State University of Management. Economy series 4 (89), 2020, 40–47.
- [6] Kaplina T., Kaplina A.: Hospitality industry of Ukraine: development trends. Collection of scientific works Problems and prospects of entrepreneurship development 27, 2021, 116–127.
- [7] Mikula N.: Priorities for the creation of innovation-investment cross-border clusters and industrial zones in the western regions of Ukraine: analytical note to the Administration of the President of Ukraine, 2011. http://www.niss.lviv.ua/file/2011/03/173222.pdf (available: 28.06.2023)
- [8] Nezdoyminov S., Baldzhy M., Kniazhkovska H.: Regional measurement of the hotel sector development of a tourist destination (on the example of Odessa region, Ukraine). Journal of Geology, Geography and Geoecology 30 (2), 2021, 344–354.
- [9] Nikolaychuk O.: Development trends of the domestic hospitality industry in the conditions of Covid-19. Bulletin of KhNU named after Karazin. Series "International relations. Economy. Local studies. Tourism" 13, 2021.
- [10] Prychepa I., Adler O., Ruda L., Lesko O., Bondarenko Z., Yanan L., Mussayeva D.: An information model for assessing the competitiveness of the tourism industry in the context of European integration policy. Informatyka, Automatyka, Pomiary w Gospodarce i Ochronie Środowiska – IAPGOS 12(4), 2022, 47–52.
- [11] Shikina O.: Index of tourism competitiveness as an indicator of tourism potential of Ukraine. Bulletin of the Khmelnytskyi National University 2, 2017, 275–279.
- [12] Smirnov I.: Determining the level of competitiveness of the countries of the world in tourism: modern approaches. Foreign trade: economy, finance, law. Series: Economic Sciences 5-6(82-83), 2015, 37–49.
- [13] Stuler I.: Peculiarities of the development of the hospitality industry in the conditions of the European integration vector of Ukraine. Actual problems of the economy 1, 2022, 79–86.
- [14] Tkachenko T.: Competitiveness in tourism as a leading direction of sustainable development. Scientific and information bulletin of the Academy of Sciences of Higher Education of Ukraine 2(79), 2012, 96–104.
- [15] UNWTO, Tourism Highlights, http://www2.unwto.org (available: 28.06.2023)
- [16] Vakhovich I., Matviychuk L., Smal B.: The development of the hospitality industry in modern conditions: trends and measures to strengthen competitive advantages. Financial and credit activity: problems of theory and practice 6(41), 2021, 494–502 [http://doi.org/10.18371/fcaptp.v6i41.251512].
- [17] Yukhnovska J.: Impact of globalization and European integration on the tourism industry of Ukraine. Scientific Bulletin of the Uzhhorod National University. Series: International economic relations and the world economy 23, 2019, 147–152
Uwagi
Opracowanie rekordu ze środków MNiSW, umowa nr SONP/SP/546092/2022 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2024).
Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.baztech-ebefd494-9313-4f67-9f2d-8ef979b6b041