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Abstrakty
This article aims to identify and assess the factors that representatives of Generation Z who are studying in Poznań believe determine their entrepreneurial attitudes. Using a combination of literature analysis and a diagnostic survey of students at Poznań University of Economics and Business, the study reveals how local socio-economic conditions and educational opportunities affect entrepreneurial aspirations. The results underscore the importance of tailoring educational and policy initiatives to the specific needs of representatives of generation Z in Poznań, emphasizing practical education, support for local business initiatives and the city’s entrepreneurial heritage. The results provide deeper insight into the relationship between generational characteristics and the local context, while suggesting directions for further research, such as comparative analyses with other Polish cities to examine regional differences in entrepreneurial attitudes.
Czasopismo
Rocznik
Tom
Strony
477--503
Opis fizyczny
Bibliogr. 26 poz., rys., tab.
Twórcy
autor
- Poznań University of Economics and Business, Department of Corporate Resources Management
autor
- Poznań University of Economics and Business, Department of Corporate Resources Management
Bibliografia
- [1] Anggarini, D. T. (2022). Generation Z and Millenial Perspectives to Become Entrepreneurs in the Era of the Gig Economy: Generation Z and millenial perspectives to become entrepreneurs in the era of the gig economy. Jurnal Ekonomi Dan Manajemen, 16(1), 10-26. https://doi.org/10.30650/jem. v16i1.3312
- [2] Cattell, R. B. (1966). The Scree Test for The Number of Factors. Multivariate Behavioral Research, 1(2), 245-276. https://doi.org/10.1207/ s15327906mbr0102_10.
- [3] Cirstea, P., & Anagnoste, S. (2023). Young, Wild & Entrepreneurial: Generation Z’s Affinity for Entrepreneurship. Proceedings of the International Conference on Business Excellence, 17(1), 930-947. https://doi.org/10.2478/ picbe-2023-0085.
- [4] Çora, H. (2019). The Effects of Characterıstics of Generation Z on 21st Century Business Strategies. Kafkas Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 10(20), 909-926. https://doi.org/10.36543/kauiibfd.2019.038
- [5] Djafarova, E., & Foots, S. (2022). Exploring ethical consumption of generation Z: Theory of planned behaviour. Young Consumers, 23(3), 413-431. https://doi.org/10.1108/YC-10-2021-1405.
- [6] Ensari, M. S. (2017). A study on the differences of entrepreneurship potential among generations. Pressacademia, 4(1), 52-62. https://doi. org/10.17261/Pressacademia.2017.370.
- [7] Iwanicka, A. (2022). Social media and influencers in the lives of teenagers. Edukacyjna Analiza Transakcyjna, 11, 55–70. https://doi.org/10.16926/ eat.2022.11.03
- [8] Jarrar, Y., Awobamise, A. O., & Aderibigbe, A. A. (2020). Effectiveness of Influencer Marketing vs Social Media Sponsored Advertising. Utopía y Praxis Latinoamericana, 25(Esp.12), 40-54. https://doi.org/10.5281/zenodo.4280084.
- [9] Kaliszczak, L., & Pawlowska-Mielech, J. (2013). Wspieranie przedsiębiorczości na poziomie lokalnym – Wybrane aspekty. Roczniki Naukowe Stowarzyszenia Ekonomistów Rolnictwa i Agrobiznesu, 15(6), 119-123.
- [10] Kukla, D., & Nowacka, M. (2019). Charakterystyka podejścia do pracy przedstawicieli pokolenia Z – praca w systemie wartości młodych. Cz. 1. Edukacja Ustawiczna Dorosłych, 3, 120-130.
- [11] Levickaitė, R. (2010). Generations X Y Z: How Social Networks Form The Concept of The World Without Borders (The Case Of Lithuania), Limes Cultural Regionalistics, 3(2), 170-183. https://doi.org/10.3846/ limes.2010.17.
- [12] Mihelich, M. (2013, kwiecień 12). Another Generation Rises: Looking Beyond the Millennials. Retrieved from https://workforce.com/news/ another-generation-rises-looking-beyond-the-millennials (24.06.24 - access date).
- [13]Miller, P. S. (2016). Freelance: Kariera zawodowa poza organizacją. Łódź: Wydawnictwo Uniwersytetu Łódzkiego.
- [14] Ouadoud, M., Rida, N., & Chafiq, T. (2021). Overview of E-learning Platforms for Teaching and Learning. International Journal of Recent Contributions from Engineering, Science & IT, 9(1), 50-70. https://doi. org/10.3991/ijes.v9i1.21111.
- [15] Papp-Váry, Á., Pacsi, D., & Szabó, Z. (2023). Sustainable Aspects of Startups among Generation Z - Motivations and Uncertainties among Students in Higher Educations, Sustainability, 15(21), https://doi.org/10.3390/ su152115676.
- [16] K. B., & Reddy, P. S. (2019). Equity Crowdfunding in Europe – A New Financial Phenomenon for Gen-Z Entrepreneurs. International Journal of Business Insights & Transformation, 12(2), 3-8.
- [17] Rahayu, K. D., Indriyani, A. R. A., Harnaji, B., & Sinurat, F. (2023, maj 22). Generation Z: Entrepreneurs and Expectations in the Workplace (Case Studies in Some Provinces in Indonesia). 197-206. Atlantis Press. https:// doi.org/10.2991/978-94-6463-154-8_19.
- [18] Redford, D., Cagarman, K., von Arnim, L., Bürger, T., & Weber, J. (2023). Pioneering Gen Z Entrepreneurs: Reflections and Policy Considerations. Gütersloh: Bertelsmann Stiftung.
- [19] Rukat, M. (2022). Gry cyfrowe i e-sport jako istotny komponent życia współczesnej młodzieży. Ars Educandi, 19, 59-72. https://doi. org/10.26881/ae.2022.19.04.
- [20] Saiyed, P. M., Srivastava, D. N., & Gupta, D. B. (2022). Entrepreneurship and Ethics – Perspective of Gen Z. International Journal of Special Education, 37(3), 5274-5285.
- [21] Square. (2023). Gen Z Entrepreneur Report 2023. Square. Retrieved from: https://downloads.ctfassets.net/2d5q1td6cyxq/ mEPIRiwLf8Hk9tC1xwJFW/d3d424efa521622cb87b0dc33afc96ff/ Gen_Z_Entrepreneur_Report_2023-FINAL.pdf (24.06.2024 - access date).
- [22] Stanisz, A., & Tadeusiewicz, R. (2007). Przystępny kurs statystyki: Z zastosowaniem STATISTICA PL na przykładach z medycyny. T. 2: Modele liniowe i nieliniowe (Wyd. 2, zm. Popr.). Kraków: StatSoft.
- [23] Strauss, W., & Howe, N. (1991). Generations: The History of America’s Future, 1584 to 2069. New York: William Morrow and Company Inc.
- [24] Szopiński, W., & Grzybek, M. (2018). Uwarunkowania rozwoju przedsiębiorczości na terenie gmin miejsko-wiejskich. Problemy Drobnych Gospodarstw Rolnych, 1, 93-106. https://doi.org/10.15576/ PDGR/2018.1.93.
- [25] van der Burg, R.J., Ahaus, K., Wortmann, H. & Huitema, G., B. (2019). Investigating the on-demand service characteristics: an empirical study, Journal of Service Management, 30(6), 739-765. (world). https://doi. org/10.1108/JOSM-01-2019-0025.
- [26]. Viţelar, A. (2020). Like Me: Generation Z and the Use of Social Media for Personal Branding. Management Dynamics in the Knowledge Economy, 7(2), 257-268. https://doi.org/10.25019/mdke/7.2.07.
Uwagi
Opracowanie rekordu ze środków MNiSW, umowa nr POPUL/SP/0154/2024/02 w ramach programu "Społeczna odpowiedzialność nauki II" - moduł: Popularyzacja nauki (2025)
Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.baztech-d50a04ad-4993-4930-ab87-70388ce104e9
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