Generation Z's social networks behavior: implications for cyber screening in HR Management

• Autorzy: Holúbek Jakub , Ferenčákova Lucia , Gajdka Krzysztof , Žufan Jan

Identyfikatory

DOI

10.17512/pjms.2024.29.2.13

Warianty tytułu

PL

Zachowania w sieciach społecznościowych pokolenia Z: implikacje dla cyber-screeningu w zarządzaniu zasobami ludzkimi

• Języki publikacji: EN

Abstrakty

EN

As Generation Z enters the workforce, their unique digital behaviors and privacy practices on social networking sites necessitate reevaluating traditional recruitment and hiring strategies. Understanding their online behavior helps tailor recruitment approaches and avoid potential legal issues related to privacy violations or discrimination. The study objective is to develop a comprehensive profile of Generation Z applicants, serving as a foundational element for HR professionals' segmentation strategies in employee recruitment. This involves a detailed analysis of applicants' activities on social networking sites, encompassing the nature and volume of the information they disclose. Their perspectives on internet security measures will also be scrutinized concurently. Based on the K-value cluster analysis ANOVA and the sample of 451 respondents, the research identified three types of Generation Z respondents. Each group reflects a varying willingness to share information and pay attention to securing their social networking profiles. The results show that Generation Z is inconsistent in its approach to social networks, and these differences must be considered in the segmentation strategy of the recruitment process and companies’ hiring strategies. The research paper also addresses its limitations and proposes directions for future studies, providing a comprehensive understanding of the scope and potential areas for further exploration in this field.

PL

Wraz z wejściem pokolenia Z na rynek pracy, ich unikalne zachowania cyfrowe i praktyki prywatności na portalach społecznościowych wymagają ponownej oceny tradycyjnych strategii rekrutacji i zatrudniania. Zrozumienie ich zachowań online pomaga dopasować podejścia rekrutacyjne oraz unikać potencjalnych problemów prawnych związanych z naruszeniami prywatności lub dyskryminacją. Celem badania jest opracowanie kompleksowego profilu kandydatów z pokolenia Z, który będzie stanowić fundamentalny element strategii segmentacji profesjonalistów HR w rekrutacji pracowników. Wymaga to szczegółowej analizy działań kandydatów na portalach społecznościowych, obejmującej charakter i ilość udostępnionych informacji. Jednocześnie zostaną dokładnie przeanalizowane ich perspektywy na temat środków bezpieczeństwa internetowego. Na podstawie analizy klastrowania k-wartości ANOVA oraz próby 451 respondentów, badanie zidentyfikowało trzy typy respondentów z pokolenia Z. Każda grupa odzwierciedla zróżnicowaną chęć udostępniania informacji oraz zwracania uwagi na zabezpieczenia swoich profili na portalach społecznościowych. Wyniki pokazują, że pokolenie Z jest niespójne w swoim podejściu do portali społecznościowych, a te różnice muszą być uwzględnione w strategii segmentacji procesu rekrutacji oraz strategiach zatrudniania firm. Artykuł badawczy identyfikuje również swoje ograniczenia oraz proponuje kierunki dla przyszłych badań, zapewniając kompleksowe zrozumienie zakresu i potencjalnych obszarów do dalszych eksploracji w tej dziedzinie.

Słowa kluczowe

EN

cybervetting; social networking sites; hiring strategies; recruitment process

PL

portale społecznościowe; proces rekrutacji; przeglądanie sieci; strategia zatrudnienia

• Wydawca: Czestochowa University of Technology
• Czasopismo: Polish Journal of Management Studies
• Rocznik: 2024
• Tom: Vol. 29, No. 2
• Strony: 254--272
• Opis fizyczny: Bibliogr. 69 poz., tab.

Twórcy

autor

Holúbek Jakub

• Alexander Dubcek University of Trencin, Faculty of Social and Economic Relations, Slovak Republic

• https://orcid.org/0000-0001-8938-4992

autor

Ferenčákova Lucia

• Comenius University in Bratislava, Faculty of Management, Slovak Republic

• https://orcid.org/0009-0008-6959-1263

autor

Gajdka Krzysztof

• Faculty of Entrepreneurship and Law, Pan-European University, Czechia

• https://orcid.org/0000-0002-8113-6780

autor

Žufan Jan

• Faculty of Business, Pan-European University, Czechia

• https://orcid.org/0000-0001-9031-5791

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Uwagi

Opracowanie rekordu ze środków MNiSW, umowa nr SONP/SP/546092/2022 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2024).