What makes failed entrepreneurs succssful? Entrepreneurial learning and real options reasoning

• Autorzy: Bratnicki M. , Austen A.

Warianty tytułu

PL

Jak zamienić porażkę przedsiębiorczą na sukces? Przedsiębiorcze uczenie się i rozumowanie kategoriami opcji realnych

• Języki publikacji: EN

Abstrakty

EN

The primary challenge of the research was to assess the possibility of applying real options reasoning to the process of learning by failure. This study used a multiple case design to answer its research questions. The research sample was chosen using two criteria: (1) numbers of previous ventures and (2) results of the ventures. Twelve novice and habitual, both failed and successful entrepreneurs were chosen. In result of conducted research it was possible to describe the results of the learning by failure process. Additionally factors that facilitate and hinder such learning were identified. Finally, we analyzed how entrepreneurs who have failed in their previous ventures can improve creation of subsequent ones using real options logic.

PL

Głównym celem zaprezentowanych badań była ocena możliwości zastosowania rozumowania kategoriami opcji realnych w procesie uczenia się przez porażkę. Projekt badań został oparty o metodologię wielokrotnego studium przypadku. Próba badawcza została dobrana na podstawie dwóch kryteriów: (1) ilości przedsięwzięć oraz (2) rezultatów w nich osiągniętych. Wybrano grupę dwunastu przedsiębiorców nowicjuszy i wielokrotnych. W wyniku badań możliwe stało się opisanie wyniku procesu uczenia się przez porażkę. Dodatkowo zostały zidentyfikowane czynniki ułatwiające i utrudniające uczenie się przez porażkę. W końcu dokonano analizy, w jaki sposób przedsiębiorcy, którzy odnieśli porażkę w dotychczasowym przedsięwzięciu mogą usprawnić proces tworzenia kolejnych przedsięwzięć stosując logikę opcji realnych.

Słowa kluczowe

EN

failure; success; enterpreneurial learning

• Wydawca: University of Zielona Góra, Faculty of Economics and Management
• Czasopismo: Management
• Rocznik: 2006
• Tom: Vol. 10, no 2
• Strony: 31--40
• Opis fizyczny: Bibliogr. 40 poz., tab.

Twórcy

autor

Bratnicki M.

autor

Austen A.

• University of Economics in Katowice, Department of Entrepreneurship

Bibliografia

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