Electronic Commerce and Business in the Polish Textile and Clothing Sector

• Autorzy: Czajkowski T.
• Języki publikacji: EN

Abstrakty

EN

The aim of this article is to present the results of the author's own research on electronic commerce and electronic business utilisation, carried out amongst Polish enterprises from the textile and clothing sector. The most important statistical data obtained from the research and overall conclusions based on them are presented.

Słowa kluczowe

EN

electronic commerce; electronic business; Polish textile & clothing sector

• Wydawca: Sieć Badawcza Łukasiewicz - Łódzki Instytut Technologiczny
• Czasopismo: Fibres & Textiles in Eastern Europe
• Rocznik: 2011
• Tom: Vol. 19, no. 2 (85)
• Strony: 7--9
• Opis fizyczny: Bibliogr. 4 poz.,

Twórcy

autor

Czajkowski T.

• Technical University of Łódź Faculty of Material Technologies and Design of Textiles Department of Material and Commodity Sciences, and Textile Metrology Centre of Market Analyses' of Product Innovations ul. Żeromskiego 116, 90-543 Łódź, Poland

Bibliografia

• 1. www.pf.pl
• 2. ‘Sector Impact Study No. 02, ICT and Electronic Business in The Textile and Clothing Industry, ICT adoption and e-business activity’, e-Business W@tch, European Commission, DG Enterprise & Industry July 2005, p. 18.
• 3. Kotler P., et al., „Marketing – podręcznik europejski”, PWE Warszawa 2002, p. 38.
• 4. All fgures and data presented in the article are based on the own research, based on the sample of companies described in the article, performed for the needs of the PhD thesis entitled: “Handel elektroniczny w przemyśle tekstylno-odzieżowym na świecie i w Polsce”, Technologies and Textile Design in Łódź on 10 November 2009.