Methods of identification of factors occuring in the company's surrounding

• Autorzy: Skulska M. , Kawecka-Endler A.
• Języki publikacji: EN

Abstrakty

EN

The most important, strategic goal of a modern company (disregarding its size and type of processes executed) is its success on the market, which guarantees its future progress. Every company functions in a certain surrounding (closer or further), which determines acievement of these goals. However, nowadays it becomes more and more extensive, diversified and unstable. The article presents the analysis of methods enabling identification of factors which can be found in enterprise's surrounding. An attempt to indicate factors which have influence on enterprise's success was made as well.

Słowa kluczowe

EN

micro and macro surrounding of an enterprise; innovativeness

• Wydawca: Wydawnictwo Politechniki Poznańskiej
• Czasopismo: Foundations of Control and Management Sciences
• Rocznik: 2008
• Tom: No. 11
• Strony: 41--50
• Opis fizyczny: Bibliogr. 11 poz.

Twórcy

autor

Skulska M.

autor

Kawecka-Endler A.

• Poznan University of Technology, Faculty of Computing Science and Management, Doctorate College

Bibliografia

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