Success factors of mobile commerce adoption

• Autorzy: Čorejová T. , Podperová A.
• Języki publikacji: EN

Abstrakty

EN

This paper investigates the issue of mobile commerce focusing success factors that influence its adoption. The purpose of this article is to analyze economic, social and other factors that drive new technology adoption. These factors seem to influence adoption differently. In this article there are m/commerce adopters characterized and divided into three categories based on various roles they play. There is also a hierarchy model of the mcommerce users' requirements stated and m-commerce adoption factors in the existing literature showed.

Słowa kluczowe

EN

m-commerce; adoption; user requirements; factors of M-commerce adoption

• Wydawca: Sieć Badawcza Łukasiewicz - Poznański Instytut Technologiczny
• Czasopismo: Logistyka
• Rocznik: 2011
• Tom: nr 3
• Opis fizyczny: Pełny tekst na CD, Bibliogr. 5 poz., fig., tab.

Twórcy

autor

Čorejová T.

autor

Podperová A.

• University of Žilina

Bibliografia

• [1] Godoe H., Hansen T. B.: Technological regimes in m-commerce: Convergence as a barrier to diffusion and entrepreneurship?, In Telecommunications Policy, Vol. 33, Issues 1-3, pages 19-28, 2009.
• [2] Büyüközkan G.: Determinig the mobile commerce user requirements using an analytic approach, In Computer Standards &Interfaces. Vol. 31, Issue 1, 2009.
• [3] Weber D. M., Kauffman R. J.: What drives global ICT adoption? Analysis and research directions, [online], , 2011.
• [4] Bhatti T.: Exploring Factors Influencing the Adoption of Mobile Commerce, In Journal of Internet Banking and Commerce, Vol. 12, Issue 3, 2007.
• [5] AlHinai Y. S., Kurnia S., Johnston R. B.: A Literature Analysis on the Adoption of Mobile Commerce Services by Individuals. In Conference Publication: Proceedings of The 13th Asia Pacific Management Conference, Australia, 222-230, 2007.