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Metody i narzędzia korporacyjnego foresightu technologicznego
Języki publikacji
Abstrakty
Technological developments can be both, opportunity or threat to businesses. While they may have disruptive character and do add to the uncertainty every company is faced with, foreseeing these developments and acting timely is crucial for success. Methods and tools of technology foresight can reduce uncertainty and prepare for future changes. Depending on characteristics such as industry, size, or internationalization different approaches make sense on the corporate level. Success of foresight activities is related to a company's capabilities in the identification of developments and trends, but also in their interpretation and the utilization of gained insights. The following article will give an overview and examples of best practices for corporate technology foresight.
Rozwój technologiczny może być zarówno szansą jak i zagrożeniem dla przedsiębiorstw. Z jednej strony jego charakter może być destrukcyjny i pogłębiać istniejącą niepewność działania, z jaką i tak borykają się przedsiębiorstwa, z drugiej zaś to właśnie przewidywanie trendów w rozwoju nowych technologii i reagowanie na nie w odpowiednim czasie jest kluczowe dla osiągnięcia sukcesu. Metody i narzędzia foresightu technologicznego mogą zmniejszyć niepewność i przygotować przedsiębiorstwo do przyszłych zmian. Na poziomie korporacyjnym zastosowanie właściwych metod identyfikuje się w zależności od sektora, w którym działa przedsiębiorstwo, wielkości przedsiębiorstwa czy też stopnia jego internacjonalizacji. Powodzenie we wprowadzaniu foresightu technologicznego zależy nie tylko od zdolności przedsiębiorstwa do identyfikowania przyszłych trendów, ale również od umiejętności interpretacji i wykorzystania uzyskanej wiedzy. Artykuł stanowi przegląd i przykład najlepszych praktyk stosowanych w obszarze korporacyjnego foresightu technologicznego.
Czasopismo
Rocznik
Tom
Strony
57--68
Opis fizyczny
Bibliogr. 39 poz., rys., tab.
Twórcy
autor
- Deutsche Telekom Laboratories, Ernst-Reuter-Platz 7, 10587 Berlin, Germany
Bibliografia
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Typ dokumentu
Bibliografia
Identyfikator YADDA
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