The visual search method in map perception research

• Autorzy: Ciołkosz-Styk A.

Warianty tytułu

PL

Metoda poszukiwania wizualnego w badaniach percepcji map

• Języki publikacji: EN

Abstrakty

EN

The way of presenting reality on a map influences the user’s perception, so it also affects the image of reality created in the user’s mind. Therefore, for centuries maps have been considered cognition tools that influence people’s image of the world. Twentieth-century cartographers came to the conclusion that the centuries-old way of map development based on intuition can and should be modified to better reflect the reality, using theories and methods of research from other disciplines, especially psychology. Taking methods from psychology contributed to the development of cognitive cartography. The basic features that distinguish it from other research directions in cartography are that it focuses on the map user, the analysis of map reading and the interpretation process, using experiment as a basic research method and the transfer of experiences and methods, and often the research problems, from psychology to cartography. [...]

PL

Sposób zaprezentowania rzeczywistości na mapie wpływa na jej odbiór przez użytkownika, a więc rzutuje również na obraz rzeczywistości, jaki zostanie wytworzony w jego umyśle. Dlatego też mapy od wieków były i nadal są uznawane za narzędzia poznania, kształtujące wyobrażenia ludzi o świecie. Dwudziestowieczni kartografowie doszli do przekonania, że wielowiekowy, bazujący na intuicji, sposób opracowywania map nie tylko można, ale wręcz należy zmodyfikować, aby lepiej odzwierciedlały one rzeczywistość, wykorzystując w tym celu teorie i metody badawcze z innych dziedzin, w tym szczególnie z psychologii. Zaczerpnięcie metod z psychologii przyczyniło się do rozwoju kartografii poznawczej. Jej podstawowymi cechami, odróżniającymi ją od innych kierunków badawczych w kartografii, było zwrócenie się w stronę użytkownika mapy, analiza procesu jej czytania i interpretacji, stosowanie eksperymentu jako podstawowej metody badawczej oraz przenoszenie na grunt kartografii doświadczeń i metod, a często również samych problemów badawczych, zaczerpniętych z psychologii. [...]

Słowa kluczowe

EN

cartography; visual search; map perception; feature integration theory; attention engagement theory; guided search theory

PL

kartografia; poszukiwanie wizualne; percepcja mapy; teoria integracji cech; teoria zaangażowania uwagi; teoria poszukiwania kierowanego

• Wydawca: Instytut Geodezji i Kartografii
• Czasopismo: Geoinformation Issues
• Rocznik: 2012
• Tom: Vol. 4, no. 1(4)
• Strony: 33--42
• Opis fizyczny: Bibliogr. 59 poz., rys., wykr.

Twórcy

autor

Ciołkosz-Styk A.

• Institute of Geodesy and Cartography, 27 Modzelewskiego St., PL 02-679 Warsaw, Poland

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