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Wpływ cyfrowego przywództwa na rozwój dynamicznej zdolności i strategicznych sojuszy na podstawie orientacji rynkowej
Języki publikacji
Abstrakty
In-depth study on the role of leadership, particularly digital leadership on the creation of strategic alliances and dynamic capabilities have not been explored. Hence, this paper examines the roles of digital leadership in developing strategic alliance and dynamic capability based on the market orientation. It is put forward that digital leadership behaviors have a stronger influence on the development of strategic alliance in order to drive dynamic capabilities based on market orientation. A quantitative method was used, comprising 88 senior leaders of Indonesian telecommunication companies. Purposive sampling method was used with the Smart PLS statistical tool. The findings confirm the direct and indirect significant effects between digital leadership and the development of strategic alliance and dynamic capabilities based on market orientation. The study has practical implications to take priority in developing digital leadership to enforce the transformation. The limitations of the study are identified to be the sample, time and statistical tool used, hence longitudinal study is suggested in the future with a more extended sample quantity and time frame.
Dotychczas nie przeprowadzono dogłębnej analizy roli przywództwa, w szczególności cyfrowego przywództwa w tworzeniu strategicznych sojuszy i dynamicznych zdolności. Dlatego też niniejszy artykuł analizuje rolę przywództwa cyfrowego w rozwijaniu sojuszu strategicznego i zdolności dynamicznych w oparciu o orientację rynkową. Postuluje się, że cyfrowe zachowania przywódcze mają większy wpływ na rozwój sojuszu strategicznego w celu napędzania dynamicznych zdolności opartych na orientacji rynkowej. Zastosowano metodę ilościową obejmującą 88 starszych liderów indonezyjskich przedsiębiorstw telekomunikacyjnych. Zastosowano celową metodę próbkowania za pomocą narzędzia statystycznego Smart PLS. Odkrycia potwierdzają bezpośrednie i pośrednie znaczące skutki między przywództwem cyfrowym a rozwojem sojuszu strategicznego i zdolności dynamicznych opartych na orientacji rynkowej. Badanie ma praktyczne implikacje, aby priorytetowo traktować rozwój cyfrowego przywództwa w celu egzekwowania transformacji. Ograniczenia badania są określane jako przykładowe narzędzie czasowe i statystyczne, stąd w przyszłości sugerowane jest badanie podłużne z bardziej rozszerzoną ilością próbek i ramami czasowymi.
Czasopismo
Rocznik
Tom
Strony
285--297
Opis fizyczny
Bibliogr. 46 poz., rys., tab.
Twórcy
- School of Business Management, Bina Nusantara University, Jakarta, Indonesia
autor
- School of Business Management, Bina Nusantara University, Jakarta, Indonesia
autor
- School of Business Management, Bina Nusantara University, Jakarta, Indonesia
autor
- School of Business Management, Bina Nusantara University, Jakarta, Indonesia
Bibliografia
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Uwagi
Opracowanie rekordu w ramach umowy 509/P-DUN/2018 ze środków MNiSW przeznaczonych na działalność upowszechniającą naukę (2019).
Typ dokumentu
Bibliografia
Identyfikator YADDA
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