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Validating knowledge and technology effects to operative sustainable competitive advantage

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Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Purpose: This paper aims to present a fresh idea on how to model and examine the level of sustainable competitive advantage (SCA) with and without knowledge and /technology (K/T) effects in a case company’s operation by taking the manufacturing strategy’s development directions and the efficiency of resource allocation among its attributes into consideration. Design/Methodology/approach: In this paper, questionnaires are filled by two different managerial groups, company’s management team (G1) and company’s global directors (G2). The analyses based on G1, G2 and G1-G2 (mixed results) are performed and examined as well as the effect of knowledge and /technology rankings to observe the differences on how they effect on company’s operations strategy and what kind of strategy type that decision makers might follow. Besides, the effects of knowledge/technology rankings on SCA risk levels are examined on different case companies to perceive the similarities and differences with our case company. In this case study, the objectives are achieved based on several methodologies: manufacturing strategy index (MSI) [1] and sense and respond (S&R) methodology [2]. Findings: The achieved results through the model are found to be promising corresponding to the feedback from the respondents. Research limitations/implications: The model is applied only in a big sized B2B global company that produces power electronics products. Therefore, further tests need to be applied to the model in case of multiple companies from different sizes and areas to figure out the best formula in case of validation of strategic direction (MAPE, RSME or MAD). Practical implications: As a result of its wide applicability and its ease in arrangement the model has an enormous potential for strategic decision-making process and strategic analysis. Originality/Value:The model can provide a more dependable possibility of sustainable improvement to the corporate operational excellence and strategy.
Twórcy
autor
  • University of Vaasa, Department of Production/Industrial management, Po.box 700, FI-65101, Vaasa, Finland, phone: +358-6-3248 448
autor
  • University of Vaasa, Department of Production, Finland
autor
  • University of Vaasa, Department of Production, Finland
autor
  • University of Vaasa, Department of Production, Finland
autor
  • University of Oulu, Oulu Southern Institute, Finland
Bibliografia
  • [1] Takala J., Kamdee T., Hirvelä J., Kyllonen S., Analytic calculation of global operative competitiveness, Proceedings of the 16th International Conference on Management of Technology, Florida, 2012, International Association for Management of Technology, Orlando, 2007.
  • [2] Liu Y., Wu Q., Zhao S., Takala J., Operations Strategy Optimization Based on Developed Sense and Respond Methodology, Proceedings of the 8th International Conference on Innovation & Management, Finland, University of Vaasa, pp. 1010–1015, 2011.
  • [3] Takala J., Resilient and Proactive Utilization of Opportunities and Uncertainties in Service Business, Proceedings of the University of Vaasa, Finland, University of Vaasa, Vaasa, 2012.
  • [4] Porter M.E., Competitive Advantage: Creating and Sustaining Superior Performance, The Free Press, New York, NY, 1985.
  • [5] Barney J., Firm Resources and Sustained Competitive Advantage, Journal of Management, 17, 1, 99–120, 1991.
  • [6] Liu Y., Implementing Sustainable Competitive Advantage for Proactive Operations in Global Turbulent Business Environments, available at: http://www.uva.fi/materiaali/pdf/isbn 978-952-476-314-1.pdf (accessed 15 February 2013), 2010.
  • [7] Wernerfelt B., A Resource-Based view of the Firm, Strategic Management Journal, 5, 2, 171–180, 1984.
  • [8] Johnson G., Scholes K., Whittington R., Exploring Corporate Strategy, Prentice Hall, Harlow, UK, 2005.
  • [9] Mintzberg H., Ahlstrand B.W., Lampel J., Strategy safari: A guided tour through the wilds of strategic management, http://cws.cengage.co.uk/barnes/students/sample ch/ch2.pdf (accessed 10 March 2013), 1998.
  • [10] Miles R., Snow C., Organizational strategy, structure, and process, McGraw-Hill, New York, NY, 1978.
  • [11] Saaty T.L., The Analytic Hierarchy Process: Planning, Priority Setting, Resource Allocation, McGraw-Hill International Book Co., New York, NY, 1980.
  • [12] Bradley S.P., Nolan R.L., Sense & respond: capturing value in the network era, Boston: Harvard Business School Press, 1998.
  • [13] Ranta J.-M., Takala J., A Holistic Method for Finding Out Critical Features of Industry Maintenance Services, International Journal of Services and Standards, 3, 3, 312–325, 2007.
  • [14] Morone J., Strategic Use of Technology, California Management Review, 31, 4, 91–110, 1989.
Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.baztech-976c80e1-d4df-43a6-aa7f-853a8e4ed7f3
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