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Mechanizmy wspierające otwarte innowacje w inteligentnych celach turystyki: perspektywa zarządzająca i implikacje
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This paper examines the business systems in tourist regions that are predisposed to the formation of open innovation systems. The general assumption had been that analysis of the existing mechanisms to support open innovation in tourism and the identification of new trends had aim to do better the practice of managing tourist destinations. To investigate the research phenomenon, various sources of information including publications on innovations in tourism, websites of tourist centers, which are recognized as leaders in smart tourism, as well as sites of leading tourism companies were included. Using Cohen (2014) list, we considered the top 7 out of 15 top tourism destination cities in Europe via ‘mapping tourism strategy’ while two additional destinations in Europe were only used as case references. Furthermore, top eight travel companies of the Europe as case studies (sample size) for this study because these travel companies are mainly involved in the open innovation. This is a secondary study therefore content and construct validity in the selection of sources has been thoroughly examined. Findings reveal that authorities and businesses in smart tourist destinations, create incubators, accelerators, held hackathons. Previously, there was no conclusive evidence to explain by tourism management shall alter its traditional methods. This article formulates new arguments in favor of the fact that the management of tourist destinations should consider the fundamental changes in tourism due to digital transformation, the platform-based business models, and open innovations platforms.
Niniejszy artykuł analizuje systemy biznesowe w regionach turystycznych, które są predysponowane do tworzenia otwartych systemów innowacji. Ogólnym założeniem było to, że analiza istniejących mechanizmów wspierania otwartych innowacji w turystyce i identyfikacja nowych trendów miały na celu usprawnienie praktyki zarządzania destynacjami turystycznymi. Aby zbadać zjawisko badawcze, uwzględniono różne źródła informacji, w tym publikacje na temat innowacji w turystyce, strony internetowe centrów turystycznych, które są uznawane za liderów inteligentnej turystyki, a także strony wiodących firm turystycznych. Korzystając z listy Cohena (2014), wzięliśmy pod uwagę 7 z 15 najlepszych miast turystycznych w Europie za pomocą „strategii turystyki mapowej”, a dwa dodatkowe miejsca docelowe w Europie wykorzystano jedynie jako referencje. Ponadto osiem najlepszych firm turystycznych w Europie jako studia przypadków (wielkość próby) w tym badaniu, ponieważ te firmy turystyczne są głównie zaangażowane w otwarte innowacje. Jest to badanie wtórne, dlatego treść i poprawność konstrukcji w wyborze źródeł została dokładnie zbadana. Wyniki pokazują, że władze i firmy w inteligentnych destynacjach turystycznych tworzą inkubatory, akceleratory, organizują hakatony. Wcześniej nie było przekonujących dowodów na to, że zarząd turystyki zmieni swoje tradycyjne metody. W tym artykule sformułowano nowe argumenty przemawiające za tym, że kierownictwo miejscowości turystycznych powinno rozważyć zasadnicze zmiany w turystyce wynikające z transformacji cyfrowej, opartych na platformie modeli biznesowych i platform otwartych innowacji.
Słowa kluczowe
Czasopismo
Rocznik
Tom
Strony
142--161
Opis fizyczny
Bibliogr. 56 poz., rys., tab.
Twórcy
autor
- Peoples' Friendship University of Russia (RUDN University), Russian Federation
autor
- Yorkville University, Canada, Business Management Faculty
autor
- Yorkville University, Canada, Business Management Faculty
Bibliografia
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Uwagi
Opracowanie rekordu ze środków MNiSW, umowa Nr 461252 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2020).
Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.baztech-667b9d0f-118d-4fb9-a38b-48c4b3c34951