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Multi-criteria evaluation of e-shop methods of delivery from the customer's perspective

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Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
This article focuses on the multi-criteria evaluation of various delivery options in the conditions of chosen e-shop, from the customer’s perspective. The evaluations were performed on conditions of the most popular e-shop in Slovakia and the customer segment was represented by a group of people of productive age. For the multicriteria analysis, the TOPSIS method was chosen. We identified four basic distribution options in the selected e-shop and nine evaluation criteria. The results of this research show the most preferable option for distribution according to the customer’s preference and according to the results of the multi-criteria analysis by TOPSIS.
Czasopismo
Rocznik
Strony
5--14
Opis fizyczny
Bibliogr. 39 poz.
Twórcy
  • University of Zilina, FPEDAS, Department of Communications Univerzitná 8215/1, Zilina, Slovakia
  • University of Zilina, FPEDAS, Department of Communications Univerzitná 8215/1, Zilina, Slovakia
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Uwagi
PL
Opracowanie rekordu ze środków MNiSW, umowa Nr 461252 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2020).
Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.baztech-35d69fe7-1a50-4aa2-a077-f7e812cad5c2
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